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Book Review: How to Master the Art of Selling

Topic: Sales TrainingFeaturing Shelly WalkerPublished April 21, 2008

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This book review is part of a series that covers the topic of Sales Training. Sales Training is tools and techniques which allow someone to be successful and confident in marketing and sales. Tom Hopkins is the Official Guide to Sales Training. How to Master the Art of Selling, by Tom Hopkins, is a valuable resource for people interested in Closing Sales and it is available through Amazon and Barnes and Noble.

nProduct DescriptionnWith over one million copies sold and now fully revised and updated, HOW TO MASTER THE ART OF SELLING motivates and educates readers to deliver superior sales. After failing during the first six months of his career in sales, Tom Hopkins discovered and applied the very best sales techniques, then earned more than one million dollars in just three years. What turned Tom Hopkins around? The answers are revealed in HOW TO MASTER THE ART OF SELLING, as Tom explains toreaders what the profession of selling is really about and how to succeed beyond their imagination, including: nnAbout the AuthornTOM HOPKINS nThe Builder of Sales Champions nnAnd Master in the Art of Professional Selling nnTom Hopkins carries the standard as a master sales trainer and is recognized as the world’s leading authority on selling techniques and salesmanship. nnOver 3,000,000 people on five continents have attended Tom’s high-energy live seminars. Tom personally conducts 75 seminars each year traveling throughout the United States, Canada, Australia, New Zealand, Singapore, Malaysia, Taiwan and the Philippines. nnTom Hopkins is a distinguished charter member of the National Speakers Association and was among the first to receive its prestigious Council of Peers Award for Excellence. Tom’s talent of teaching in a creative and entertaining style has brought him a tremendous following, as well as constant demand for appearances at regional and national conventions each year. nnTom Hopkins has been the subject of countless articles in publications such as U.S. News and World Report, The New York Times, The Los Angeles Times, Personal Selling Power, People magazine, Selling magazine, Entrepreneur magazine, and The Washington Post. nnOne of America’s most successful and dynamic businessmen, Tom Hopkins did not find success easily. Born in Burbank, California, Tom quit college after only three months. At 19 years of age, married and with a baby on the way, he took a job in construction. It wasn’t too long before Tom decided that this was not the way he wanted to spend the rest of his life, so he quit the construction job and took a job he thought would be easier – selling real estate. nnSix months into his real estate career, Tom’s income was just $42 a month. Tom realized at this point that he wasn’t making money in sales because he didn’t know how to sell. After discovering that all the top producers in sales had extensive sales training, Tom set out to learn everything he could about professional selling methods. nnArmed with drive, determination and knowledge, Tom Hopkins built his sales volume to over $14,000,000 within five years. nnIn 1976, Tom founded Tom Hopkins International, Inc., and dedicated his life and his company to teaching and inspiring others through his seminars, books, audio and video training programs. Today, over 35,000 corporations and millions of professional salespeople through the world utilize his professional sales training materials. --This text refers to an out of print or unavailable edition of this title.

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