Article

How a ‘Free’ Seminar Generated Over $6000 in Sales...in 1 Hour

Topic: Public SpeakingPublished August 18, 2009

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I have a system for generating sales before the seminar is even over with. I used this technique in a seminar I had in Sydney and had a 66% sales rate and made over $6000 in sales. It was so simple and easy and yet so powerful. You can use this technique just as easily in your next seminar and have similar results.rnFirst step is to buy an audio recorder. They come anywhere from $39 to $300, but the median range for a decent one is about $100 to $120 dollars. An audio recorder contains a USB port; this is where the magic lies. rnYou see, whatever you record on your audio recorder can be uploaded to your computer. There, you can edit the material you’ve recorded and turn it into a marketable product. rnYou can record interviews with experts on your subject, record yourself, or record testimonials from clients and customers and turn them into audio files. At that point you can send them to your list, use them as a product on your website, or upgrade your website to contain audio to go with the sales page. And audio testimonials are powerful when selling a product. Your visitors will hear the excitement and enthusiasm of the person giving the testimonial. rnNow to show you how I used this technique to generate sales. rnI was speaking to an audience of about 150 people. My presentation was jam-packed with information and people were writing furiously. About 2/3 of the way through, I asked the audience if they thought they would remember what they’d just heard. Only 2 or 3 people raised their hands. At that point I let them know that I was recording the seminar and at the end of it they would be able to get the entire seminar, unedited and with all the questions, all the comments from the evening. The charge of the CD was $69. At the end of the evening, 100 people bought the CD of what they’d just heard. That translates into $6900. rnThis is a no-brainer. Get an audio recorder. Start using it. Make money. rnAlex is a Sydney based professional speaker who has developed a unique “speaking strategy” little used in the speaking industry to generate massive amounts of income (sometimes several millions of dollars) working as a part time speaker.rnThese strategies are based on real-life shortcuts professional speakers use to improve the impact of their speaking and hold audiences spellbound. Some of these shortcuts are so simple and easy, but the impact is enormous.rnTo gain instant access to a free 10 part video training on getting started in the speaking industry, how to turn what you already know into a powerful course or workshop and how to develop products and generate additional income streams visit us at http://www.SpeakerTrainingVideos.com

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