Keys To Being A Super Performance Producer
Legacy signals
Legacy popularity: 1,183 legacy views
What is a Super Performance Producer? You all know one. Someone who gets great results in their business but also has quality time with their spouse and family. They take good care of their health and they love and serve others well. Someone who has synergy. We call it having an integrated high performance business and life. Someone who starts the year and says “I want 50-100% growth in the next 12-18 months with strong life balance” and they make it happen. Someone who we all are inspired to be…
Super Performance Producers tend to have five key components in common. All of these components feed off of and work with each other- to maximize your business and life results, you have to do them all.
1. VISION- In business, SPPs have a clear picture of their ideal practice, markets, marketing strategies and staff. In their personal life they are equally clear in their picture of their ideal self, health, relationships, life environment and service to God and others. SPPs are certain about who it is they want to be- as a professional AND as a person, and how they want to live their lives.
2. GOALS- SPPs create measurable, testable results for their business, looking at their sales, marketing and staff development. They ask themselves what is reasonable and achievable, while still raising the bar. In their personal lives, SPPs look at their overall health, amount of recreation time, degree of physical fitness, spiritual growth, and general sense of well-being. They set clear quarterly and yearly goals for both their business and their lives.
3. ACTION PLAN- SPPs take the specific steps necessary to achieve their goals by putting the systems and procedures in place to make them happen. They harness the power of teams and look for repeatable processes. They enroll key life partners, such as staff, Centers of Influence, coaches, spouses and families, and religious leaders, to keep these systems and procedures in place and running smoothly.
4. TIME MANAGEMENT AND EXECUTION- Taking the action plan and goals and fitting them into daily, weekly and monthly schedules is a hallmark of the SPP. They “get everything done” by taking tasks and breaking them into manageable pieces and blocking time for revenue producing activities, as well personal, family and life activities. SPPs minimize time wasters such as paper work, customer service calls, personal interruptions, company compliance issues, and underwriting problems by delegating them and by setting aside particular set times for them.
5. WHOLE LIFE FORMULA- SPPs fire on “all 8 cylinders”. They have health and vitality, love their life, and have a passion for what they do. Recreation, exercise, quality time for their relationships, being a good parent, spiritual growth and contributing to their community are all part of their priorities and part of their definition of success. They focus on partnering relationships and giving to others. SPPs realize that a healthy and whole LIFE is a balance of all its parts and make an effort to include all those parts on a regular basis.
Now that I’ve shared what it means to be a Super Performance Producer, I have some questions for you.
Are you a Super Performance Producer? Would you like to be one? Which of these components are fully present in your life and which are missing?
Look at each one and rate yourself from 1 to 10 on each of these SSP componentsn.
Vision ______
Goals ______
Action plan ______
Time management/execution ______
Whole Life Formula ______
Ask yourself questions to honestly help you figure out where you are presently. There are no right or wrong answers, just a clearer understanding of where you are in comparison to where you want to be.
Then pick 2 areas you feel you need the most improvement or would be the best place to start. This will help you to set goals and focus your efforts on what changes would make the biggest difference in YOUR life.
Remember that the Guzzardo Leadership Group is here with any coaching and resources you need to become a Super Performance Producer. There are modules available on each of these 5 components of being a SPP to help you get started. Feel free to call us for guidance and support, no matter where you are on your journey. The tools and assistance you need are here. We can help you to become a Super Performance Producer, so you can have extraordinary sales results and an extraordinary life.
Article author
About the Author
Tom has been a business consultant, business, executive and life coach for over 18 years. He provides customized programs for his clients, specializing in executives and the insurance and financial service fields.
Further reading
Further Reading
Article
IT project management and large-team coordination
As digital products grow, so do their engineering organizations. What begins as a clean, focused development effort can quickly turn into a maze of competing priorities, cross-team dependencies, and unclear ownership. Without a strong project management layer, even highly skilled engineering teams can find themselves reacting to issues instead of delivering predictable results. This article explores why IT project management is essential for scaling product development, how c
January 15, 2026
Article
J Telemarketing Introduces SustainabilityâFocused Call Center Services for the Energy Sector
A New Chapter in Energy Communication The global energy landscape is shifting faster than ever. As renewable technologies expand and traditional systems evolve, the need for clear, reliable, and humanâcentered communication has become essential. In this changing environment, J Telemarketing steps into a new chapterâone shaped by sustainability, smarter engagement, and a deeper understanding of how communication can accelerate the transition to cleaner energy. This transfo
January 14, 2026
Article
Telemedicine Software Development
For many healthcare providers, timely access to care is becoming increasingly difficult. Virtual care platform development offers a solution by enabling secure video visits, remote monitoring, and online consultations that help clinicians stay connected with patients regardless of location. Custom telemedicine software supports: â Specialty-specific workflows â Scalable virtual care delivery â Secure handling of sensitive data By reducing no-shows and offering flexible
January 14, 2026
Article
Global AI Lab
Turning Data Into Intelligence: How AI Labs Empower Business InnovationrnArtificial Intelligence is becoming a cornerstone of business innovation - not just a tool for tech giants, but a practical engine for companies across industries. From predictive analytics to automation and personalized user experiences, AI is changing how decisions are made and operations are run. But for many organizations, especially those without internal AI talent, the road from idea to implementat
December 22, 2025