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All online MLM distributors should consider incorporating offline strategies to promote their online business, because it’s another avenue of revenue. Many people we pass by each day may be looking for the opportunity you have. What if Google, social media or blogging wasn’t around? What would you do? Being creative offline is still just as important as using the online medias.
Offline marketing should contribute a minimum of 10% to your online MLM distributor business. As an online MLM distributor, you should always be marketing even when you’re not online. People physically around you may want to know about the product or service you provide. You never know, you may be just the help someone needs. Offline strategies are extremely effective and can increase your online MLM business revenue by as much as 30%, or more.
One strategy in particular, offers seven awesome techniques, which are extremely effective and will bring staggering results to your business. This strategy is called Drop Card Marketing. It’s a fun and subtle way to promote your online MLM distributor business. Drop Cards look like 5, 10, 20 and 100 dollar bills. One side is printed with your message and your website address. The $100 Drop Card is completely legal to use, because it is not an exact replica and it is smaller in size than a real bill. The $100 Drop Cards work so well because they definitely grab attention.
Seven Techniques for Using Drop Cards in Your Online MLM Business
#1. The Gas Station – A folded $100 Drop Card will fit perfectly into the credit card slot on the gas pump. The next person to use that pump will have to remove it before sliding in their credit card. Believe me, when they pull a $100 bill out of that slot, they are going to read it. And if the content of your message doesn’t appeal to them, so what? They will probably throw it on the ground. Since it looks like $100, it won’t be long before someone will see it, pick it up and read it, and they’ll go to your website to check it out… BAM! – a new customer, distributor, etc. This is also a lot of fun to watch – park your car in the parking lot and just watch the next person who pulls up to that pump. It’s a great way to be proactive with your business, while filling your gas tank. Remember, too, there is more than one pump at a gas station; and a gas station on just about every corner!
#2. Junk Mail – Everyone receives tons of junk mail. A lot of that junk mail has a return envelope, and some are marked postage paid – meaning you do not have to put a stamp on it to send it in. Put a $100 Drop Card inside that envelope, seal it up and drop it in the mail. There are people sitting in mailrooms all over the country opening these return envelopes. Someone in that mailroom is going to open your envelope, see your message and go to your website.
#3. Literature Stands – (Newspaper, Real Estate, AutoTrader, PennySaver, etc.) For newspaper stands, drop your change in the machine and take out the whole stack of papers and insert your $100 Drop Card in between the first few pages of each paper. Do the same at the free literature stands; sliding the Cards in between the pages of the books. Someone will read that paper and a $100 Drop Card will fall out… And another person visits your website.
#4. Sky Mall Magazine - If you fly a lot, then you are familiar with the Sky Mall Magazine on the planes. Insert a $100 Drop Card; you never know where it might end up or who might visit your website.
#5. The Bookstore – Financial Self Help books, Financial/Money oriented magazines, etc. are a great place to insert your Drop Cards. For example, put the Drop Cards in books such as, “Rich Dad, Poor Dad”, “Think & Grow Rich”; right in the middle. Imagine the reaction of the person who is reading that book when the Drop Card falls out…
#6. Hotels – When you leave a tip for the people who take care of you, include a $100 Drop Card with the tip.
#7. Restaurants - This also works extremely well with waiters and waitresses, bartenders, etc. (Remember, leave a decent tip if you are going to put a $100 Drop Card with it.)
These are just a few suggested ways to utilize Drop Card Marketing. This is a successful marketing technique you can use to grow your online MLM distributor business while you’re grocery shopping, at a concert, at a sporting event – just “drop-and-go”, or place them strategically. Use your imagination, be creative; the possibilities are endless. Remember, always be marketing.
Sometimes a great idea should be shared with others and this strategy definitely should, especially since it has proven itself. Drop Card Marketing is extremely effective, will create a new avenue of revenue for your online MLM business and can be used everywhere you go.
Using this simple strategy to drive offline traffic to your online MLM business will generate new prospects and new distributors for you in no time.