***Resume Tips - Good to Great

A resume is paradoxically important and not important.  It's important because it makes you think through your career and analyze what your accomplishments were and how they relate to your next job.  But on the other hand it's not important because 80% of jobs are got through networking where it is the personal relationship that is key not what is written on the page.nnHere are the key points to think about when you work on your resume:nnA resume is a selling tool not a statement of what you have done.n nIt must be targeted to the recruiter and employer.n nIt should include accomplishments.n- Accomplishments are stories with a beginning, middle and end.  The beginning is what I inherited/or the initial status quo, the middle is what I did, and the end is the results.  Many accomplishments only talk about what the jobseeker did without giving the setup and the punchline.n- In your accomplishments use measurable results - include numbers, %.n- Always answer "so what?" when writing your accomplishments.n- I increased turnover by 10% (so what?)n- I increased turnover by 10% so we were the leading company in the industry.n nUsually a resume is 2 pages - maybe 3.n nIt needs to tell enough about you to get an interview but not too much to raise questions and get rejected.  It's an appetizer not the full meal.n nIt should mirror the job posting and address the key job requirements.n nCustomize a resume to a particular job when appropriate.n nUse the same jargon and key words that the advertisement uses.n nDon't include hobbies, personal interests etc.nnDo include relevant memberships, professional affiliations etc.n nInclude Education - colleges (don't include dates as this can date you).n nInclude relevant Training - courses (external and internal)n nDon't include Objective - it ties you to one job, takes up space, and doesn't normally give additional useful information.n nDo include a 2-4 line summary of who you and key accomplishments at the beginning of the resume.  This is standard for executive level jobs.  n nDouble check for grammar and spelling errors.n nDon't include photographs and personal information (in US - different in other countries so there follow local customs).n nDon't use cute fonts, fancy graphics or colored paper.n nDon't save your resume as a PDF save as a Word or other format (RTF). If a recruiter wants to cut and paste from your resume to put into a database they can’t with a PDF.n nUse key words if you believe the resume will be scanned electronically.  Key words depend on your industry and the market but could include MBA etc.