***3 Reaons to Know Your Competition If You Plan a Career in Public Speaking
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1. You need to know who is out there in the public speaking circuit and what they are talking about. When I speak, I am constantly asked about the voices of actors and singers when my topic is voice improvement. Admittedly, you can’t know them all; but, being aware of the best in the business is to your advantage when someone asks you what you think about Mark Victor Hansen or Zig Ziglar, for instance.
2. You will gain knowledge by listening to and watching other speakers. I would never recommend copying them but instead learn from them. What do they do that makes them stand out from the crowd? By the same token, what sets you apart from the others? Is it you, your product, your CD, or your book? Do you know how many motivational speakers there are? Or how many real estate gurus, financial wizards, or website designers are speaking at conferences and conventions? Your competition is great. Listen to them; watch them; and, learn from them.
3. Always introduce yourself to the speaker. Thank them for their presentation; tell them what you are doing; and, ask them their advice. You would be surprised how many speakers are more than willing to talk to you. Remember, public speakers like to talk. And, if they see something interesting about your topic, your personality, your spirit or your drive, it is quite possible that they will give you invaluable information or even introduce you to someone else you can help further your career.
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