5 Quick And Simple Tips For Creating Fresh Newsletter Content

5‭ ‬Quick and Simple Tips for Creating Fresh Newsletter Content "Kendall,‭ ‬I LOVE your newsletter.‭ ‬You always have something fresh to say to your readers.‭ ‬How do you manage to come up with fresh and interesting things to write about every single week‭? ‬I’m struggling to get an online newsletter out once a month‭! ‬Can you please offer any internet marketing tips‭? ‬I’m desperate for content‭!”

As a marketing coach,‭ ‬I frequently hear these sorts of anxious pleas.

The idea of publishing a newsletter more than once a month can feel daunting,‭ ‬even for a successful entrepreneur.‭ ‬The secret I’ve revealed to my business coaching clients is:‭ ‬you need a good system for creating fresh content.‭ ‬If you feel like you’re scraping the bottom of the barrel when it comes to creating fresh content for your newsletter,‭ ‬then these five tips will be a life saver.

Tip‭ ‬#1:‭ ‬Create a‭ “‬template‭” ‬outline for your newsletter.‭n‬Having a consistent format for your articles frees up your creativity so you don’t feel like you’re starting from scratch each time.‭ ‬For example,‭ ‬I typically start each article with a question,‭ ‬followed by a short paragraph describing the problem.‭ ‬Next,‭ ‬I include a bulleted or numbered list of tips,‭ ‬ideas or points.‭ ‬I complete my marketing coaching articles with a summary paragraph that includes some type of action request.‭ ‬Simple and easy‭!

Tip‭ ‬#2:‭ ‬Keep an article idea journal.‭n‬While I used to rely on the backs of envelopes and sticky-notes,‭ ‬I now have an article journal I keep in my desk drawer.‭ ‬Every time a business coaching client says something that sparks an idea,‭ ‬I immediately jot it down in the journal.‭ ‬Then,‭ ‬I simply pull out the journal each week and,‭ ‬voila,‭ ‬I am ready to write my article.

Tip‭ ‬#3:‭ ‬Use workshops and seminars as a gold mine for article ideas.‭n‬Get away from your daily routine and attend a workshop or seminar and get infused with new ideas and fresh inspiration.‭ ‬Join other successful entrepreneurs to share business solutions.‭ ‬When I attend a workshop,‭ ‬I keep a special note sheet of article ideas with me at all times.‭ ‬I always have an ear open for fresh article ideas as I’m listening to the presentations and chumming with the other participants.

Tip‭ ‬#4:‭ ‬Listen to what your clients are struggling with.‭n‬If all you do is write about the issues that your clients are struggling with,‭ ‬you’ll never run out of article ideas.‭ (‬And your articles WILL get read‭!) ‬Need I say more‭?!

Tip‭ ‬#5:‭ ‬Be a contrarian‭!‬
What makes a juicier article:‭ ‬reading about facts,‭ ‬or reading an article written by someone who isn’t afraid to voice their opinion‭ (‬or their displeasure‭?) ‬People love to read strong opinions that are unabashedly expressed.‭ ‬Have you read about an issue lately that got you hopping mad‭? ‬Have you heard about something that left you totally disgusted‭? ‬Use those topics to start your next articles.‭ ‬The point is:‭ ‬give voice to your opinions.

Creating fresh content for your newsletter isn’t difficult as long as you are staying connected to the world around you.‭ ‬My marketing coaching challenge for you this week is to grab a piece of paper,‭ ‬title it‭ “‬Article Ideas‭” ‬and carry it around with you for the entire week.‭ ‬Set a goal of jotting down seven article ideas,‭ ‬and I bet you’ll reach it‭!