Smart Women Create The Right Web

Earlier this week, I was taking an early morning walk with a good friend and smart woman and we ran into a few spider webs (literally!). It’s the time of year when spiders are spinning and carefully crafting their webs together in a way that will serve and protect them. This got me thinking about how Smart Women always create a strong and sturdy web in their lives both at work and at home.

If you look up the word “web” in the dictionary, one of the definitions is “anything put together in a careful way.” It’s essential that women take the time to put their lives together in a careful and thoughtful way. Why? There are so many options and opportunities for women in the world today. You have so many choices on how you choose to live your life. What’s most important is to make those choices authentically. And then from that place of authenticity, spin your life together, design and build it with energy and passion. Let it be a life that soars with meaning to you, the designer. If you choose not to do this, then your life just “happens.” It can begin to unfold in unpredictable ways with no meaning or direction. Putting your authentic life together involves having people who are supportive and loving, an environment that provides relaxation, and a place for inspired creativity.

In your business life, when you have a Big Idea, dream or goal, it’s essential that you build a web that is super strong in its marketing message as well as making sure that you have solutions on how to manage your time well so that you get the right things done during your day. When my friend ran into the spider web, it was a challenge to pull all of the sticky threads off her hat and sweatshirt. A well-designed spider web is very sticky. Have you created a product or service that carries a message that will “stick” with your target market? When your target market needs your product or service, do they immediately think of you or someone else? A spider knows that in order to build a strong web, she needs the support of strong tree branches to protect her from the wind and other elements. This is true for you as well. Having a strong support system in your life (both personally and professionally) is key to making it happen---to help you go to the next level.

In my Women’s Success Circles last week, we spent time focusing on the essential ingredients you need to put together your own carefully planned web for success in business. We had a conversation about marketing, time management and the importance of coaching during this building phase. We also talked about self-care, which is paramount to living a life full of purpose and passion both at work and at home. Smart Women know that life doesn’t just happen---you make it happen in your own carefully, planned out, thoughtful way.

As you begin to put together your own web to make it happen, ask yourself these questions: Do you have the right support system to hold your idea in place and make it successful? Have you created the right marketing message for your target market so that your product and service will “stick” with them? Have you created the time and space that you will need to build and grow your Big Idea, dream or goal? Do you have the right environment around you to make it happen?

As we finished our walk that morning, we stopped to gaze at one of the most carefully crafted spider webs I have ever seen. It was nearly a perfect Circle with all of the fine sticky threads placed in precise proportions. And what was the spider doing? Resting peacefully, right in the middle. Smart Women and smart spiders know one thing for sure: When you are living a life full of passion and purpose, that also means time for rest and relaxation—a time for reflection—a time for you.nn*****