Article

The Niche Strategy for Success

Topic: Business Coach and Business CoachingPublished April 23, 2009

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The starting point of career success is for you to select your boss carefully and refuse to work for a difficult or negative person.The starting point of career success is for you to select your boss carefully and refuse to work for a difficult or negative person. Much of your happiness and job satisfaction depends upon your relationship with your superior. If you don’t get along, make every effort to resolve it or get transferred but if you can’t, be prepared to walk away.nnMake the Right ChoicesnChoosing the right work, the right place to do it and the right people to do it with is laying the foundation for career success.nnNow you are ready to implement the "niche strategy." The niche strategy is based on the fact that some jobs in any organization are more critical to the health of the organization than are others.nnInfluence the Cash FlownA strategic niche is a job or position that influences the cash flow of the company. In most companies, cash flow is determined by sales and marketing and if you want to get ahead rapidly in those companies, you must work your way into the sales and marketing function.nnHow to Make More MoneynMany people ask me how they can make more money at their jobs. When they tell me their positions, the problem is usually clear. They are working in areas of the company that are felt to be of lesser importance than other areas. As a result, their services are not highly valued no matter how hard they work or how well they do their job. Their increases are set at the level that will keep them from quitting or that will enable the company to hire someone else fairly quickly.nnAction ExercisesnHere are two things you can do to use the niche strategy in your career.nnFirst, identify the positions in your company that are the most important for cash flow and company success. Find out the key skills possessed by the most respected and highest paid people.nnSecond, make a plan today to work your way into a key position in your company. Ask for a transfer, develop a skill, offer to work overtime - but never quit until you succeed.nnn21 Great Ways to Get The Job You Really Want!nn

Article author

About the Author

nnnBrian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations. Brian's goal is to help you achieve your personal and business goals faster and easier than you ever imagined. Brian Tracy has consulted for more than 1,000 companies and addressed more than 4,000,000 people in 4,000 talks and seminars throughout the US, Canada and 40 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year. He has studied, researched, written and spoken for 30 years in the fields of economics, history, business, philosophy and psychology. He is the top selling author of over 45 books that have been translated into dozens of languages. You can learn more about Brian by reading his blog or visiting his website. nnnnnnn

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