ALL YOU NEED TO KNOW ABOUT FCD AND ITS IMPACT ON CALL CENTERS
A fast clear down is a call center term for a caller who hangs up upon hearing a delay notice. FCD is basically used for callers who hang up immediately after they come to know about the delay in reaching a customer care agent. This is a scenario where a caller hangs up the call after listening to the notice that ‘our customer care agents are currently busy, your call is important for us, please hold the line’. Fast clear down is a result of the fact that such customers are not ready to wait even a minute or two.
In such cases where a caller hangs up before the agents get a chance to talk, the call centers are likely missing the opportunity of making them satisfied and happy. For an exceptional experience, a customer should be able to reach an agent and get his/ her queries resolved without any delay. But this is not possible when the call volumes are high and customers have to wait in queues. There can also be many other reasons responsible for a lengthy or even short call center queues. Some of them, are:
i) Sub-optimal staffing: If there are not enough agents, it could lead to the calls getting piled upii
ii) Agent incompetence: It means, the agents may not be competent enough to finish the calls on time.
FCD has an adverse impact as it is directly related to call abandonment rates. Since customers call into a contact center to get immediate support and answers to their queries, so, they are less likely to be in a mood of wasting their time waiting in the queue. Also, due to a negative experience, they hang up and never call back. Hence, abandonment rates are related to customer churn.
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