Application and Benefits of Webinars and Webcasts in Hong Kong

The Hong Kong Stock Exchange is Asia's third largest stock exchange and fifth largest in the world. As of 31 Dec 2010, the Hong Kong Stock Exchange had 1,413 listed companies. Other than the large organizations listed on the HK stock exchange, there are many other companies in HK that are engaged in import/export activities with foreign markets. Web conferencing solutions are extensively used by such organisations in order to reach a large audience and relay product details on the Internet. Hosted webinars for investor relations meetings are also used throughout Hong Kong to broadcast relevant information about a company. There are several reputed vendors in this country which provide quality solutions used in the corporate sector. Hong Kong based companies prefer to use enterprise grade webcast solution while hosting an investor relations meeting since it can relay messages efficiently. Quality of Experience is the key while hosting earnings calls, as it ensures that the message is delivered to the target audience in the best possible manner. There is a strong emphasis for Hong Kong based vendors to provide quality solutions that deliver clear voice and video. Webcast software can be set up quite easily by individuals. Reliable service providers render multilingual support to users throughout the duration of the meeting. Thus, participants can work with customer care in their native language to troubleshoot the problems that arise during the web seminar. On the other hand, Hong Kong based companies can also turn to managed or unmanaged web seminar services from their service providers to host product launches. These services help them reach a broader client base and capture new and emerging markets. Operators assigned by the vendor invites the participants, greet the attendees and manage the call in managed solution. In automated service, participants dial the number provided by the vendor and access the meeting by keying in the Pincode. The hosts can request the service providers for post meeting reports and recordings of the web seminar. Web conferencing solutions provide users with the best mode of conversing with a large geographically dispersed audience and are interactive in nature. Full audio-support enables companies to hold Q&A sessions with thousands of attendees simultaneously. Apart from voice-based communication, users can interact with each other via chats, which can be translated from one language to another with help of translator tools. While hosting the virtual event, companies can use real-time surveys and polling tools to engage participants. There is an increasing trend of using hosted webinars for lead generation and product marketing in Hong Kong. By using online seminars, companies can increase the interest of potential users towards any given product by detailing its features and benefits over an interactive platform. When hosting online presentations accompanied voiceover, companies can market their products in the best possible and cost effective manner. Companies which are actively promoting corporate social responsibility prefer to use webinar and webcast solutions in order to reduce their greenhouse gas emission and carbon footprint. Moreover, these help in shouldering their corporate social responsibility and gaining carbon credits. Such applications and advantages underscore the usage of webinar and Web cast software in Hong Kong.