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Brand cooperation advertisement

Topic: Business DevelopmentPublished May 8, 2012

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It will take several years or several generations’ efforts to establish a good image of certain products. Brand image value can not be assessed easily even though the products disappear from the market.

Advertisement and be effective everywhere since the image logo can be printed in different places and on different surfaces.

IBUonline is a B2B foreign trade business platform, which has joined hands with CCTV.com to launch a joint logo service.

Products image and CCTV.com can be printed out as one logo to promote the company image. Such logos can be printed on the package, box surface, or printed on some billboard to be placed on top door post.

Joint logo can improve the reputation of certain products as CCTV.com is famous in China and it can demonstrate the logo has been verified by CCTV.

Comparatively speaking, joint logo advertisement with CCTV.com will cost less tha
CCTV advertisement slot.

Some foreign brand image has accepted such service. For example, we can see LG and CCTV.com two famous brand images have been posted together on a public bus in a first tier city.

First you must have your own image and then you can ask CCTV to verify if you have the authorization to get the joint logo image.

As for some developing companies, especially SMEs may think about promoting product image in this way.

IBUonline is also a B2B foreign trade platform for helping SMEs to get more orders from international buyers.

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