Article

Guide choose a good Financial Advisor

Topic: Financial FreedomPublished February 23, 2019

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The financial crisis of 2008 not only took part of the capital of the savers ahead but also caused changes in the way investors perceive the financial institutions, producing a rejection and a loss of confidence in the professionals of the sector. In an intuitive way, we all know that we need, by our side, well-trained, honest and committed financial professionals to help us in the complex task of profiting and preserving our financial assets. The differential factor that will determine our level of satisfaction is precisely to have a good advisor who is committed to our problems, understands us and acts in our best interests. Choosing a good professional is not an easy task, but often it is the entity with which we work that assign us to the banker, with whom I do not always reach a good understanding or receive the expected level of service. I therefore need to make the effort to find the best financial advisors near me, in the same way I do when I look for a good doctor, lawyer or architect. In these cases what usually works is word of mouth, asking family and friends. Likewise, the Internet and social networks such as Twitter tend to be a good source of information. A good alternative to the Private Bankers in an entity's payroll are the Financial Agents, who, without being on the payroll, work in the entity under the same parameters and norms, but with the independence of being autonomous and without the obligation to follow the campaigns business on duty. The Financial Agents live on their clients and manage their interests as their own. They also provide added value to their customers in the face of a Private Banker since, as a general rule, they manage a limited number of clients and can therefore offer greater dedication and personalization. In addition, in my opinion, they meet one of the most important factors to consider, which is the personal relationship with their customers. In the end, what customers want, before making any important financial decision, is to be able to talk to their Banker or Agent and contrast opinions. In general, private banking clients do not wish to manage their investment portfolio themselves. What they want is a professional with whom to speak, contrast, decide and in most cases delegate. But there also has to be a shared responsibility. It is recommended that the client is interested in promoting their financial culture. After all, he will be the one who takes the last investment decision, after knowing the different alternatives that are presented to him. A good Banker or Agent must: • Dedicate all the time necessary to help the client determine the investment profile and establish the objectives. • Have a general view of the financial knowledge of the client, his patrimonial situation, his investment objectives and his sensitivity to risk. Knowing the client well is essential to plan the investment and offer advice. • The financial advisor must be up-to-date on all market movements and take them into account when proposing the best investment alternatives to his client. • It must continuously monitor the investments of the clients and adapt them to the changes that are taking place in the markets.

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