Article

Guidelines to Protect Travel Merchant Accounts from Fraud

Topic: Business NetworkingPublished June 9, 2011

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Travel agencies are considered to be a very lucrative business. This is true especially if they have acquired travel merchant accounts. This is said to be a must if they are operating online. Unfortunately running an online business means you are prone to fraud transactions and as an owner, they need to the follow best practices to protect themselves from these issues. One is to make their website a membership type wherein they can be able to collect additional data that could help in evaluating the risk. When a client set up a profile, they should verify the information and implement measures that can protect it from thieves. They should ask customers to provide an email address that is valid especially when booking a ticket or hotel. This can minimize the risk involved in running the business. It will be helpful to assign confirmation numbers after the reservation process. This would ensure them that everything is done successful. Make sure that the system is designed to support inquiries from clients who want to clarify something on their account. In case there are cancelations, make sure to also provide them with code. Advise them to keep the numbers for refund purposes. Your website should be well designed with pertinent details. A detailed that shouldn’t be neglected is policy fee and other rates. Disclose all the necessary terms and conditions of your company. This can reduce inquiries and charge backs. These should be displayed where customers can see it right away so they can review it before buying anything from your website. Also display the rules on refund in booking and confirmation page. This is essential for some customers before they purchase tickets. Make sure to partner with good travel merchant accounts that offer safety features and fraud prevention. Business owners should implement these rules.

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