How is creativity important for Graphic Designing

Every year millions of people await the specific day to witness one of the world’s most spectacular show, the Victoria’s Secret lingerie show. In awe we watch as the stunning models take the ramp by storm but what mostly fail to recognise is that every appreciated things of the moment always has a rigid and struggling past. Roy Raymond in the early month of June, 1977 founded the now- profound Victoria’s Secret store out of necessity and self-realisation that men should feel comfortable buying a women’s lingerie. The now extremely affluent brand was once not all diamonds and pearls, at one time Raymond even decided to shut-down the store because it was become increasingly unprofitable and heading towards bankruptcy. The focus of this short anecdote is to remind us time and again that creativity is a gift which sadly not everyone is privy to. And Graphic designing as part of visual art is associated with creativity, while not every graphic designers are creative not every creative people are graphic designers too. They can be a fiction writer, a builder, or a fashion designer so does every vocation.
To have a creative soul is a blessing which money cannot possibly purchase which is why poets, painters, musicians live in a world completely different from our reality. There was a video on Facebook where a mother redrew her toddler’s futile drawing on the wall into a very beautiful mural, now that is creativity and not everyone has what it takes to do what she did with just a scratch. Hence creativity is the ability to draw inspiration from the most mundane of things to the most inconsequential of things which everyone do not have the knack to arrive at. Everyday we see the symbol of positivity, the tick everywhere but not all had the artistic element with original and inventive imagination to invent one of the world’s most recognised logo/symbol, the Nike before Carolyn Davidson.
The world itself is a treasure island and it plays for those who are inquisitive and in yearn of things. Graphic designing as a subject is not short of privileges for people with creativity however creativity can be of two types; one which is inherent and one which can be learnt. While some might pursue this communicative art as a profession because of the on-growing demands and wants for graphic designers in the world of technology it is also vital to understand that they should have the idea of technical-know-how to strive in the arena. But for the gifted few, even a scribble on a piece of paper might be a change for the world, since the world is continuously growing with unceasing competition, a strategy should be implemented to let one stand out amongst the crowd and that is originality which will become a gem in an ocean. Graphic designing however should also go hand in hand with technology, strategic thinking and the correct way of implementing in ways that are different from the usual. The good thing about taking inspiration is that it is everywhere and it just takes the right eye to see it.
Since graphic designing as visual or communicative art is the art and practise of planning and projecting ideas with not only visual but also textual content, it opens up an even more bigger realm than it already has, Kate Moross one of the most sought after designer in the UK and she creates myriad of textual designs for album covers, branding and the most recent, live visual designs for the famous boy band One Direction.
Being creative is a gift that should be taken full advantage of and this applies not only in the field of graphic designing but in all regards, detractors use their creativity to filter the ‘established notion of things’, fashion designers use the same to profess a design of comfort, style and messages in the form of apparels while graphic designers use theirs to multiply it to the magnitudes.

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