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Important Functions You Need To Include In Your Web Design

Topic: Internet MarketingPublished March 23, 2012

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A web designer could come up with the most attractive website in the world and couple it with branding and content that put all other sites to shame – but if they have failed to include some of the most important functions that make a website work flawlessly, their design has, ultimately, failed. By understanding what the most important functions are, you can ensure that you always include them in your web design from the very beginning.

  • Social Networking
    These days, many individuals and businesses that have a website also have social networking profiles with Facebook, Twitter, LinkedIn and so on. When putting together a web design, links to these profiles (and the conversations that they entail) should be included. One of the most common ways to do this is to include buttons that link to each of the individual profiles, or a feed that displays the business’s most recent updates and activity.
  • Photo Galleries
    It is not enough to simply include a photo gallery during the web design process – you have to also ensure that it is one that visitors will actually want to visit. Steer clear of using JavaScript-based galleries, as people viewing your website using a smart phone or iPad device will be unable to view it. Use clever design to create an interactive photo gallery by allowing visitors to view full-page images and scrolling ones, or to embed an image (or even a gallery) into their own websites (with links back to your site).
  • Web Forms
    Whilst a simple contact form (including details such as the visitor’s name, email address and the message or question that they wish to submit) are fine, using more intuitive web design can really help you to determine extra information that is helpful. Perhaps you can include a section for visitors to upload images or to request a time and date to discuss the matter further with a real person. Remember that the more information you can obtain from a visitor regarding their problem or needs, the better the conversation that you can develop with them.

Regardless of whether you have an existing website or you’re looking at getting an all-new web design, you should always ensure that you include the above functions. Not only will this make communicating with your existing clients and potential customers much easier, it will display your content in a way that visitors will want to continue reading or looking. Failing to include these functions in any way, shape or form can be highly detrimental to the success of your web design.

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About the Author

Infinite IT Solutions are a quality Melbou e website design, web development and online marketing company that have been producing quality custom designed websites for the past ten years. Check out our portfolio to see what our web designers in Melbou e can do for your business.

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