India to see Collaboration Solution Boom by 2014

As 2011 ends, market forces are assessing the growth of web conferencing solutions in Asia Pacific (APAC), which was supposed to increase by 27 per cent according to a report published by Frost and Sullivan in 2010. As per this study, revenue from conferencing sector would reach USD 391.8 million by the end of 2014, from USD 97.4 million in 2008 in the 13 APAC countries. This growth from 2009 to 2014 can be seen at compound annual growth rate of 26.1 per cent. In APAC region, web conferencing solutions are used by large conglomerates as well as small and medium enterprises for their business needs. In this tough cash crunch scenario, companies are planning to adopt cost-effective techniques. Web conference is one such technique, through which organisations can save on investment forestablishing their communication network. While availing these solutions, companies need not to spend on any additional requirement. Neither participants nor moderator needs to install any type of software for using these solutions. These online meeting solutions are available with various different tools that enable users to make conference calls and send instant text messages and emails. Online collaboration solutions allow users to conduct business meetings using a sound telecommunication network, thus eliminating the need to travel for congregating with a large audience. With the help of online meeting, employees can enhance their productivity as they can spend more time working instead of travelling. These solutions help in reducing travelling cost, minimising the long waiting line and delays. Web conference solutions enable distantly located professionals to discuss important issues work by collaborating with each other using a simple interface. This assists them in accelerating project turnaround time, prompt decision-making and developing a streamlined sharing and responsiveness system. Being a growing economy, companies present in India face stiff competition from each other. Therefore, many of these companies are availing conferencing solutions not only to stay ahead of their counterparts but also to expand their existing clientele. Web conference helps in maintaining deeper employee-client interactions, which aids in holding face-to-face meetings frequently. It also assists in transmitting more information and keeping the customers up-to-date with products and services that companies are rendering. Telephone conference is another feature of collaboration solutions used by the companies to easily communicate with national as well as international clients and associates. With the help of this solution, both employer and employee can increase their potential profits and streamline workflow. Telephone conference also plays a major role at the time of expanding business and taking major decisions. Therefore, it can be justified that online collaboration tools are ideal for maintaining business relations, which is the key driver for its growth in India.