Interview with Tim Ferriss on the 4 Hour Work Week and 4 Hour Body

I recently had the chance to interview Tim Ferriss - author, entrepreneur, public speaker, kickboxing champion, world record holder, and well, a bunch of other things. He also serves as an advisor to some of the biggest web 2.0 resources. His first book, The 4-Hour Work Week, was a New York Times Bestseller and changed the way many of its readers budgeted their time and careers. He recently completed a new book, called The 4-Hour Body: An Uncommon Guide to Rapid-Fat Loss, Incredible Sex, and Becoming Superhuman. Tim took some time to talk to me about the most valuable lessons that can be gleaned from each of these incredible books. TO LISTEN TO THE COMPLETE INTERVIEW, CLICK ON THE PLAY BUTTON BELOW Tim Ferriss Interview by SelfGrowth The 4-Hour Work Week is an invaluable resource for anyone who wants to increase their productivity. Tim shares fantastic, universal tidbits of information that have helped him on his road to success and can certainly help you as well. PRACTICAL ADVICE FROM TIM FERRISS For instance, one of Tim's keys to success is to avoid breaking up days into tasks and rather dedicating entire days to one specific action. For example, he might dedicate Monday to going through emails, Tuesday might be dedicated to research and writing for new products, and Wednesday would consist of partaking in interviews. This way, he can focus on one particular task per day and improve his performance level on each task. He also emphasizes the importance in finding your exact demographic and targeting them in order to get the most out of your marketing efforts. Marketing can get you your first round of customers, but it cannot keep customers nor create word of mouth; so if you understand your audience and cater specifically to them, you'll likely find more success in your ventures. TIM FERRISS ON THE 4 HOUR WORK WEEK TAKEAWAYS Tim's biggest takeaways from 4 hour workweek: -It's not just a question if you have time to do something, it's a question of if you can afford the interruption. -View your attention and not just your time as the most important resource you have. -The principles of good business are the principles of elegant business: the fewest number of moving pieces - it is necessary to do less with more Tim furthered what he discovered in creating The 4 Hour Workweek by using the same principles he explored in the book and applying them to the human body to create the 4 Hour Body. TIM FERRISS ON THE 4 HOUR BODY In the book, he shows how you can overcome what you view as your genetic limitations in almost any area in a very short period of time. The 4 Hour Body not only shows how you can improve your physical heath, but furthers the ideas explored in the 4 Hour Workweek by identifying how physical wellness can also improve your productivity. Tim believes that if you change your physical reality, it is a force multiplier for everything else. If you want to improve your cognitive performance, the fastest way to do it is to improve your physical performance. Tim's 4 Hour Body also teaches readers: -How to prevent fat gaining while binging -How to increase fat loss 300% by using a few bags of ice -How to gai 34 lbs of muscle in 28 days without steroids and 4 hours total gym time -How to sleep 2 hours per day and feel fully rested I completely agree with Tim when he says that it all comes to those who take action – the best thing anyone can do is sit down, come up with a plan, and do it. The only thing it costs you is time. To learn more about the book, go to http://www.fourhourworkweek.com/blog/