Article

Is Your Church Social? Part 21 – Podcasts – Producing Studio Podcasts

Topic: Internet MarketingPublished January 21, 2010

Legacy signals

Legacy popularity: 658 legacy views

Reader rating

Not enough ratings yet

Aggregate average appears after enough eligible reader ratings.

Rate this resource

Sign in to rate this resource.

Sign in to rate this resource

Last week we talked about how to plan for your studio podcast. Hopefully, you’ve figured out what you want to do, who you are doing it for, and what you hope to accomplish with the podcast. Now, let’s look at the actually production of the podcast and putting the “studio” in studio podcasting. Pre-production: Don’t wing it!! You may think that you’re fine on the fly, but trust me; your target audience probably doesn’t think so. You don’t have to write out every word (and you shouldn’t) but you need to have some idea of what your going to talk about. • Create an outline for each show. This will help keep you on topic and make sure you don’t miss anything. • Be specific. Decide not only on a specific topic, but specific points within that topic that you want to discuss. • Don’t ramble. This is the point of having an outline. Rambling does NOT make for a good podcast. • If more than one person is talking in the podcast, and I recommend you do that, decide who will talk about what. That doesn’t mean that the other people can’t add to what the “designated person” says, but it’s good to have a plan of who will bring up what points. • Find a good recording environment. You want a quiet room free of distractions. It could be at the church or maybe in your living room. Avoid outside locations as outside noises and wind tend to be an issue. • Most importantly, remember this is a God thing, not a man thing. So, follow Gods direction through this whole process. Pray before every pre-planning meeting and every podcast. Your podcast is about God, for God, and its success depends on God. Production: Quality is important when producing a studio podcast. I know I said that studio podcasts aren’t exactly professional and that they are casual, but that’s the style/format. The audio quality and quality of content is very important. People will get turned off by poor audio quality and people will only listen if the content is quality. You may want to listen to a few studio podcasts before you get started. I’d recommend checking out Twit (a podcast about technology) and the old podcasts of Geeks and God (a Christian tech podcast). Here are some other tips: • Use real mics. So, you’re not talking into the built-in laptop mic. Go spend a couple of bucks and get some good mics. Cheap mics produce poor quality audio. You don’t necessarily have to spend a couple hundred dollars, but spend more than $10 (unless you already have some good mics) • Address the mic properly. Get close to the mic, even touching the mic. • Use a pop filter. A pop filter is something that sits in front of the mic that prevents your breath from making overly loud pops in the recording, especially when saying words with P’s and K’s. You can buy one, but you can also just use a piece of pantyhose stretched over a frame. • If you have more than one person, face each other. It will make the conversation sound more natural. • Use a quiet room and remove all distractions. No phones. No TVs. No interruptions. • Schedule more than enough time. The recording will probably take at least twice as long as the length of the show, even longer for the first few shows. • Use closed-eared headphones. You need to be able to hear what is actually being recorded, but you don’t want the sound to go beyond your ears and be picked up by the mics) • Get comfortable. Choose a comfortable location and use comfortable chairs. You’ll be there a while. Additional Thoughts: When you are getting started, record a couple of shows that you do not intend to use. This will allow you to work the kinks out of the recording process and get the host(s) more comfortable and naturally sounding. Also, listen to your own podcasts. A good chef doesn’t serve food that he or she hasn’t tasted. You shouldn’t serve a podcast that you haven’t listened to. You will probably be your own toughest critic and it will improve the quality of the podcast. Don’t be afraid to get the opinion of other as well, but keep in mind that everyone will have their own ideas of “what would make the podcast perfect.” You don’t need to accept the opinions of others and you should evaluate whether you think their suggestions have merit…it’s your show.

Article author

About the Author

Kurt Steinbrueck is the author of the Church Marketing Online blog. He has bee Director of Marketing Services with Ourchurch.Com for over 5 years providing Christian SEO services including services specific for church marketing solutions and private school marketing. Kurt is also a Deacon at his church. You can find the original version of this article at http://churchmarketingonline.com/2009/04/is-your-church-social-part-21-podcasts-planning-a-studio-podcast/.

Further reading

Further Reading

4 total

Article

Businesses in today's digital-first world always look for faster and more efficient means to get to the online audience. Social media are the new-age marketing places where brands can interact with customers according to their interests, habits, and geographic locations. The digital era has thus converted paid social ads into effective means of getting the brand recognized and generating leads. The increasing competition in metropolitan areas makes meta ads services in Delhi

February 6, 2026

Article

The New Reality of Connected Customers A customer begins their day checking messages on a smartphone, continues research on a laptop during lunch, and resolves an issue later through a smart TV app or voice assistant. This fluid movement across devices has become normal. What has changed is customer expectation. People no longer see channels as separate paths; they see one continuous journey. Omnichannel Support 2.0 is the response to this reality, focusing not just on presen

January 9, 2026

Article

Choosing the right call center agency can make or break your customer support strategy. With dozens of providers promising competitive rates and high efficiency, businesses often feel overwhelmed by the choices. Many focus on price alone, but reliability, quality, and alignment with your brand are far more important for long-term success. A reliable agency does more than answer calls—it becomes an extension of your business, shaping customer perception and influencing l

January 6, 2026

Website

Si3 Digital is a leading digital marketing agency in Dubai offering web design, eCommerce, SEO, social media, and paid advertising services. Focused on results and ROI, we help UAE businesses boost visibility, generate leads, and grow online with tailored digital strategies.

October 26, 2025