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Killer Link Building Strategies After Panda and Penguin Updates

Topic: Marketing StrategyPublished May 1, 2013

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Google made the biggest surprise to date last April 2012. It was when they launched Google Penguin update intended at penalizing websites doing spam activities such as content spinning, cloaking, keyword stuffing and bad back links.

These illegal factors are known as the black hat SEO which Google hates most. All they wanted is a reliable and useful search engine.

As such, you need not to worry about the Google Penguin as there are some helpful and killer links building tips that you can use to get back after the Panda and Penguin updates:

Keyword Distribution

Bombarding your page with lots of keywords is a big No No! The most ideal way for your keyword distribution is up to 3-4%. Keywords build content. You need keywords to promote your market goals yet you have to make sure it doesn't insult Google policy to avoid getting removed or penalized. You can use and add your keywords in your title, body content and resource box.

Quality Content

Content serves as your avenue to get traffic and sales and leads. It needs to be fresh, unique and compelling so that it can easily lure in the attention of the audience. Readers always want new and updated information and giving them one is of huge advantage. Penguin update doesn't like these ways:

Duplicate copies with just keywords changed.
Non sense contentr
Too much links
Keyword stuffingr
Anchor Text Diversity

Anchor texts are the substitutes to your main keywords. They are mainly used to not overly optimize your page with keywords. You can use phrases such as "Click here, "Visit this page", "Go here", they still links back to your website.

Guest Posting

Guest posting is recognizably one of the best techniques used to promote and market your websites and products as well as get an exchange links. A well-written and informative blog is where you can see real people communicate, comment and react to the things they see in the site.

Social Media Sites

Socializing around the world by communicating and interacting with people through social media sites has been highly successful and effective. The more votes of trust in the form of likes, retweets and 1+'s the more it implies you are reliable and credible.

Webmaster Tools

Spend some times with the best webmaster tools because this too can give your great result and huge traffic. Usually this technique is ignored but for your information it gives you useful and crucial information as Google reads your website. It primarily helps you in improving your site's Google search result visibility. This tool signals you when there are some errors in your site such as 404's, content blocked and so forth. It is best to immediately clean these issues to make your website easily index and crawl by Google spiders.

Remember, link building is very time consuming and patience-draining, so you must devote time and dedication in order to achieve you SEO goals such as gaining massive traffic, earning sales and leads and also generate income.

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About the Author

If you are finding it impossible to gain quick Google rankings, you absolutely need to read more of our techniques! In order to dramatically improve your website's rankings and get more profit, check out our affordable white hat link building, which guarantees increased rankings!

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