Article

OUR CLIENT: PAUL CONNER | UNIQUE DESIGNZ

Topic: Motivational Products and ServicesPublished April 23, 2019
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OUR CLIENT: PAUL CONNER | UNIQUE DESIGNZ

How we helped our client Paul Conner, stand above the crowd with his newly developed high-impact branding.

PAUL’S PAIN POINT

Once Paul launched his business, he thought automatically that the leads and sales were just going to start rolling in. Unfortunately, they did not. Imposter Syndrome started to creep and he began to question his expertise and whether or not his business should even exist.

Paul knew he had to take action, reinvest in some marketing and brand strategy to help him generate more leads and sales. And he began to search for the right agency to help him.
THE BRAND DOCTOR’S STRATEGY

Before Henry Kaminski Jr. could prescribe an effective strategy, he had to dive deep into Paul’s business and pull out the unique value the business was delivering to his clients. To learn more, watch this case study video.
THE SOLUTION
Henry and the Unique Designz creative team worked strategically to build Paul’s Brand Identity + Messaging :

  • Defining Paul’s Brand Strategy + Positioning
  • Identifying Ideal Clients + Customer Journey
  • Prioritizing The Goals Of Paul’s Brand
  • Website Design + Development
  • Building Out a ClickFunnels Lead Generation Funnel

THE RESULTS
After Paul graduated the Brand Accelerator Program he achieved a:

  • Clearer perspective of who his ideal clients
  • Well designed and strategically developed website that is much more polished + professional
  • More articulate brand message that resonates + connects with higher quality clients
  • Proven + structured lead generation strategy + funnel that will attract higher quality leads + generate more revenue

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