P2P (peer-to-peer) Technology Applied to Marketing and Advertising
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You have an event to promote, and need to make sure that you fill up the seats or maximize visitors through event promotion. After you have sent your tweets, facebook status updates and emailed your friends and contacts, you still can’t seem to fill up the seats. Goodbuzz could be the right solution for you in this situation. Often, event organizers are limited by the number of people they could reach directly through their mailing list, twitter followers, Facebook friends, etc. Otherwise they have to spend money in advertising trying to reach their indirect contacts. Promoting events cost a lot of money if you want to reach a lot of people with your marketing campaign. Big promotion budgets are not for everyone and that’s where GoodBuzz comes to play for online event promotion. It helps events promoter to spread the word about their events far beyond their direct contacts. How doest it work? Goodbuzz is a peer referral network. It means members recommend each other events to their contacts for Free. When a member of the network has a trade show events to promote and need help to reach more people, he will log into the Goodbuzz program and send referral requests to the other members of the trade show organizers or network. The other members of the network, who find the event interesting for their contacts, will recommend it to their contacts for Free. There are more than 8 channels and ways to recommend events (emailing, social Medias, blogs, flyers, etc.) The Value of the service The value of the service is that it gives event promoters or trade show exhibitor a tool that they didn’t have in the past, which is to get in front of another event promoters’ contacts without having to negotiate with them 1 on 1. This is the big idea. Click for Chambers network and Regional Chambers Network
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