Sell Spa Treatments at Craft Fairs
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No longer are spa treatments confined to a fancy downtown spa. You can make high quality bath products for sale at craft fairs and festivals in your own city. Once you get started in the spa business, you will discover the satisfaction of bringing calm and serenity to your friends and customers. Starting your own business can be hard work, but here are some tips to help you along.
Becoming a fair vendor involves a little research. Find the craft fairs that suit your product. Here, there are two options: a fair where you can be the only person with a spa treatments vendor booth or a fair where all the customers are coming for one type of product.
Standing out amongst a crowd highlights your product. You look unique and desirable. However, at a show of specifically bath and beauty product vendors, your chances of a sale are very good. The customers are not just browsing; they are there specifically for your product.
Whichever type of craft fair you choose, your vendor booth is almost as important as your product. You cannot sell spa treatments on a plain folding table. Think about creating a spa-like atmosphere. Decorate with calm and cool colors, a palette of blues, greens, or browns. Highlight the natural qualities of your product with flowers or leaves. Check with your fair vending neighbors to ensure they don't mind you playing quiet music at your booth. Don't rely on your product alone to draw customers in. Give them an experience that makes them feel good.
This kind of experience is harder to produce online, but having a website is an important business promotion tool. Follow the same color palette you use at craft fairs to design a site on the web where you can direct potential and paying customers.
Never let a customer leave a show without letting them know where they can buy a refill of their favorite product. Print up cards with your name, business name, website address, and any other contact information. Use your website to tell people about your next show and where they can find you each weekend.
The best way to succeed as a craft fair vendor is word-of-mouth promotion. It also happens to be the cheapest. Tell all of your friends about what you make and what you sell. Invite them to your shows. Sometimes, a show doesn't go well. Sometimes, business can be slow. Craft fair vending is an up-and-down game. Be prepared for those down periods. That's when you need your friends and family the most. Even just having a friend with you at your booth can make the whole weekend worth it.
Selling spa treatments is fun, but it is also a business. Take it seriously and you will find your success. Remember, though, that a spa is a place of calm and relaxation. You want that for yourself and for your customers. Craft fairs are a careful balance of work and play. Follow these tips, and enjoy being your own boss.
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About the Author
Want more tips on selling as a craft fair vendor? Go to fairvendor.info for free advice and information on vendor booth setup, fair dates, supplies and more.
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