Simple Website Design Tips That Guarantee a Great Experience for Customers

A simple website design may look easy to do, but a truly effective simple, basic website is a work of coding and design art. When there are few elements, it’s important to choose the elements that work for your site and deliver the goals you want your website to achieve. One of the most important things to keep in mind when designing or evaluation a simple website design is how each element enhances or detracts from your customers’ experience in using your site. When you’re evaluating your site design, keep these eight basic design tips for simple, professional websites in mind. Consistency is the Basic Building Block of Good Website Design When your site visitors move from page to page within your site, they should be greeted with the same header, the same colors and the same basic page layout. Consistency in color and layout helps reinforce your brand, but more importantly, it reassures your visitors that they are still on your site and helps them find their way around. Choose a Color Scheme That Conveys Your Company Image Colors send powerful messages, so be careful in choosing the color scheme for your website. Think about the image you want your company to project, and then choose colors accordingly. Do you want to reach a young, lively audience? Pick bright, bold colors that convey energy and youthful spirit. Do you want to be regarded as solid, traditional and experienced? Gray and blue make people feel safe and secure. If you’re trying to reach an ecologically conscious audience, choose greens and browns as your main web design colors. If you can’t decide, go web surfing and find sites that you like to get a starting point for your own color scheme. Avoid Using Free Templates for Simple Website Design Templates can make it easy to update and work with your website, but be careful about using free templates from unfamiliar web designers. You’ll end up with a generic website that looks like thousands of others out there. Instead, purchase a professionally designed template if you can’t afford to have a simple website design created from scratch. A professional template will be highly customizable and conform to all WC3 standards for accessibility so you can be sure that everyone can reach and use your website. Use an Intuitive Navigation System The navigation system is one of the most important elements of your website. If your site visitors are confused about how to find and access the information you’re providing, they’ll usually just click away and find somewhere easier to navigate. When you’re evaluating a design for your website, pay close attention to how hard or easy it is to move from one page to another. Essentially, your site visitors should be able to access any part of your website from every other part of your website, and the navigation menus should be in places where your visitors will look for them – usually at the top, bottom and right side of each page. Provide a Solid Color Background Behind Text Background patterns can add visual appeal to a simple website design, but they’re distracting and make text more difficult to read. The solution is to keep your background patterns in the background – superimpose blocks of solid color behind text so that your visitors can read without straining their eyes. Simple Website Design Should Still Be Professional No matter how simple and basic your website is, it can still look professional if you pay attention to each element used on it. Simple colors, clean design and usability are the hallmarks of the best web designs, from the smallest single page website to enterprise wide sites.