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Sip Trunking – Unified Business Communication

Topic: Business DevelopmentPublished July 17, 2012

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Many business owners just like you is now looking for ways to unify communication stream into a single channel primarily to reduce their overhead cost and improve staff efficiency. Having a central place for communication both voice and data is ideal for any business today to tender better services and ensure the continuity of services among customers. Investing in unified communication is also a major leap to take on the increasing competition in any industry. Business phone bills can skyrocket to thousands of dollars especially if your business often requires long distance and international calls in this case SIP trunking has been the hero of businesses just like yours who is looking for a way to reduce cost while promoting greater staff efficiency. There are a number of ways a Sip trunk line overrides a traditional telephone trunk line and here are just some. Bandwidth maximization – If you’re business is currently running a high speed internet connection then you can maximize it by incorporating a SIP trunk to your PBX system. Instead of routing calls to a separate line the technology will make use of existing internet connection reducing infrastructure cost and monthly bills. Cheaper Calling rates – Since you will no longer make use of hard lines and PST networks to make phone calls rates are significantly reduced and times by as much as 70% regardless of whether you are calling a mobile phone or a land line in other countries. Zero line rentals and BRI’s – This two combined is often the business killer in phone bills, however in a SIP trunk there are no line rentals and BRi’s and you just have to pay for the actual phone usage instead of paying lines that are just sitting around. Enhanced scalability – have you ever tried of adding more lines, extensions and handsets with traditional trunk line? If you have then you know how much painful it can get both for the time and money, with SIP trunking adding lines, extensions and handsets is very easy and will not require you for expensive hardware upgrades. SIP trunk is designed to accommodate business growth regardless of how fast it is, one thing is for sure if you need more phone channels to make simultaneous calls or then it is there right on. There are even service providers that offer unlimited outbound lines which is ideal for any business engaged in cold calling. Virtual numbers – With Sip trunk it is possible to acquire virtual numbers from any location in the world. So if you want to expand your operations in other states or even other countries but is unable to pull out the resources to set up an office then acquiring a virtual number is ideal for you!

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About the Author

David Clarkson is a well versed telecommunication engineer with years of background in the industry, In his experience the demand of structuring internal and exte al communications for small to large scale businesses was perfectly solved by Cloud PBX technology and has recommended it since then.

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