Sphere of Influence

Who are they? It clearly defines the people with whom you have the most influence. Are you using your “Sphere of Influence”? In business we are always looking for new leads and wanting more prospects but what about re-connecting with people that you already have a connection with. Answer these three questions. 1. Do your neighbors know what you do? 2. Do your friends know what you do? 3. Do the people in your every day life Really know what you do? This is important because if you’ve switched jobs, careers or the direction you’re going in your business, everyone should know and what I mean is everyone that knows you. It’s truly an untapped “goldmine”. Making money is easy, if you connect with a lot of people. Your sphere of influence is 200-250 people, according to the Harvard School of business. So, why not reach out to this group first if you’re starting out or if you’ve been in business for awhile and you’re tired of cold-calling. Remember they already know, like and trust you. Here’s an exercise for you. Grab a sheet of paper and list 20 people that you already know that don’t know about your business. If you’re thinking this won’t work for me, think again. Ask yourself “How can I help them”. Very important to practice the law of giving and receiving in your business. Call each person and find out what they’re up to. You already know them so it’s not the same as a cold call. Be genuine and come from a place of service. If you think they’d be a good candidate for your business let them know how you can help them. If they’re not ask them for a referral and offer to give them one as well. If they offer suggestions or referrals it’s important you follow up. The “fortune is in the follow up” and if you stay connected with your “Sphere of Influence” you will never run out of opportunities to grow your business! Increase your net worth with a great network!