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Suzhou Expo highlights business

Topic: Business DevelopmentPublished April 27, 2012

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Many cities in the world are trying to become a good destination for multi-purposes, including business meetings, incentives, conventions and exhibitions, which can be called MICE or global exhibition circles covering different industries.

Suzhou, in Jiangsu province of East China is becoming a top-class MICE location, instead of simple
tourism.

The city enjoys many advantages as a MICE destination, such as the location, its economic strength, industrial development, history, culture and tourism locales.

Suzhou Industrial Park is one of China’s leading industrial zones and the top recipient of foreign capital in the past several years.

The National Tourism Administration declared it to be the country’s first National Business Tourism Demonstration Zone.

The new line will complement the city’s existing multi-dimensional transportation network, which involves high-speed trains and conventional trains running on intercity, intra-city and suburban railway lines.

In recent years, Suzhou’s exhibition sector has matured, attracting a great number of large-scale expos and conferences. The city operates five major exposition centers that cover 210,000 square meters of area.

One can find six professional conference centers, nearly 100 four-star hotels, of which some are now under construction.

Since its inception on Oct 20, 2004, SuzhouExpo has transformed into a comprehensive complex of exhibitions, conferences, events, business services, catering and entertainment.

Enterprises may consider exhibition venue as an important channel for developing foreign trade especially for SMEs, which is able to afford the expenses to attend such fairs.

IBUonline is a B2B foreign trade platform, which has organized trade shows. IBUonline targeted on helping SMEs to seek orders from overseas buyers through integrated services.

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