Article

The Art of Selling By Phone

Topic: Small Business MarketingPublished April 17, 2012

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Someone that makes money by commission will have to know about how to sell things over the phone. No consumer will want to listen to someone on the phone if they are impolite, impatient or sound like a robot. Initial impressions of people are easily made. This is why a sales worker will have to make sure that they entice the person they are speaking with straight away. If you're selling something than you are trying to persuade the shopper that the product or service you supply is much better than anyone else offers, the salesperson will have to have an upbeat attitude to keep the listener engaged. Respect the listener's time and activity schedule You should keep in mind that anyone who gets a phone call from a person selling over the phone may not have a lot of time to listen to a sales pitch. A telephone call, whether from a telephone sales rep or an associate, always interrupts the one who answers the telephone from another action. Whether the listening party is scrubbing the floor, typing a report, watching a favorite tv show or sleeping, the person receives an unexpected interruption whenever his or her telephone rings. This is why you have to make sure that the person you are speaking with is in the mood to listen and pay consideration to you, if they seem like they aren't serious then you should think about making another call to them at another time. The listener will appreciate the honor provided by the caller, which in turn creates a bond which can eventually lead to a sale. Use the person's name repeatedly during the conversation Once the sales person has caught the attention of the listener then the following step to do would be to ask for there name. If the listener decides to give you there name then it is fundamental to address there name each and every time you want to get an important matter across. Saying the person's name out loud definitely makes the individual feel that the salesperson is no longer a stranger and causes the listener to pay more recognition. Clearly, the salesperson will have to use the persons name only once they are addressing an crucial matter, the name shouldn't be repeated over and over for no actual purpose. Make sure you plan out what you want to say to the listener before you make the decision If you jot down a few things you would like to say then this will make selling much more simple for you, nevertheless reading out a script can sometimes be quite time intensive for the listener this is why they have a tendency to hang up the phone. If the sales rep writes down some considerations they need to say then this may help them to remember and really get into detail regarding the important points. If the sales person is speaking they have to sound normal much like they were having a chat with a close friend or member of the family. Something which is important to keep in mind when trying to sell over the phone is that good sales strategies will need accurate telephone manners. Respect goes a long way in catching a listener's interest.

Article author

About the Author

Darren Tipton, is in fact Jan Wild, a Business Trainer, Motivator, Certified behavioral consultant. He has spent the last 30 years managing, recruiting, and training thousands of sales professionals to achieve higher levels of success. His persona and out of the box training style led a National Energy Company from $15 million to over $200 million in revenue; a Software Developer/Distributor from $1 million to over $22 million; and increased sales volume by 300% for an IT Training Company. As the Principal of Success Through Enhanced Performance, Inc., (STEP) Jan delivers the most comprehensive, humorous, and engaging sales training courses in South Florida - and anywhere!

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