The importance of good optimization and traffic in Digital marketing

A naive farmer in a very secluded area assumes that his agricultural tools such as the spade, hoes and satchels are his livelihood but a day came when by some good fortune he is presented with an engineering vehicle, a tractor which will alter his agricultural life forever. Today let us make the most unusual of comparisons for digital marketing and this unusual assessment of an agricultural life to a digital life can sound incongruous but it can be made to not sound so. SEO or the Search Engine Optimization like the tractor for the farmer is a recent tool for digital marketers out there which have made marketing so much easier. Now the son of the farmer who happened to live in the far flung away city plans to have an event for his father’s success so he is on a move to organise an event. He goes through his contact book which gives him the insights to the sort of people, the contact book here will be the search engines with RSVP’s being the web traffic attached to let him know the approximity of how many people might turn up through his communication tools of phone or mail. Through the two tools he starts planning a strategy for the expenses and the miscellaneous that might be involved. Now having little knowledge or no knowledge at all about organising an event decides to take the help of a friend who has had experience and the right knowledge for techniques, music and food, entertainment to make the anticipated event a success, which here is the process of optimization. Now what they need here is a reputed, acknowledged place for the event and post in on social media. Since their chosen situate is well-known all over the media there is a high chance that far-off friends, mutual friends and unexpected people will turn up, this use of the social media for their announcement would be the SEO’s since the guests on looking up for events in places they like this particular one is expected to pop-up and that is the exact motive for the event which will in turn make the guests aware of his father’s business, this subject here being digital marketing. And as luck availed the event happened to be a success then the guests who found the happening event have a high of propensity of sharing it on the same social media where they found it from.
Now, leaving aside all the hassle involved in the event, the arrived guests will now expect/want as had been promised in the advertisement and that being quality service, food, music and entertainment which the son made sure he did to make the event a success.
Indeed an unusual comparison between the technology-dependent world of digital marketing to an almost everyday happening event. Unexpectedly as can be, somewhere or something has always its mark on one on the other. SEO’S one of the recent tools of digital marketing is the ongoing process of optimizing a website to help improve its ranking in the search engines which in turn gathers good web traffic that will determine the amount of data sent, received by visitors to a website.SEO is the hand and the web traffic are the fingers, both are crucial and the same part to make a part a whole.

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