Article

The NAA study

Topic: PsychologyPublished January 28, 2022

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The National Apartment Association (NAA) has released a study, sponsored by AppFolio, which surveyed over 1000 rental housing providers. The results were overwhelming…74% of respondent property managers listed Human Resources, staffing, and recruitment as their biggest challenge. Maximizing revenues was listed as the second most important issue, but net income is certainly impacted by staff turnover and the costs of not having the right team. Recruitment, training, and retention were identified as the most difficult tasks for property managers. To try to deal with these challenges, rental housing managers are investing in human capital with sign-on bonuses, increased pay, and better benefits packages. MyBenziger assessment can help ensure that housing providers are building management teams they can retain, by identifying traits shared by top performers.rnThe NAA study concluded that apartment Employers can protect human resources investments with data-driven decisions. Contact us for more information on how to administer the MyBenziger assessment tool to your property management team.

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