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Tips For Article Writing: 5 Pointers For Creating Titles That Are Attractive And Rich In Keywords-

Topic: Writing ToolsPublished October 10, 2011

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Article writing is not just about the articles - the title you choose for your article may also have a big impact on how readers click through to read your article and how search engines see the content we've created .

I received this question recently, and it conveys the confusion that can surround the idea of article writing titles.

"I've heard some people say you should create your title so close to your key phrase as possible, and I've heard others say you should really focus on getting the title of his appeal to the human reader. Therefore, that is - should I write my books based on what search engines are looking for or what the readers want to see "?

This is a great question and the answer is that, ideally, the title would be of interest to both search engines and human readers. If you can not do both, and then in writing for your readers to take precedence. After all, if publishers are not interested in your article, your article writing will not be published and there is no real benefit. First you must create a title that humans find appealing but that does not mean you can not keep his words in mind.

These two objectives are not mutually exclusive, and with a little effort should be able to write a fascinating title that will appeal to Google and its target readers.

Here are some tips for doing so:

1 - Try to put your keyword phrase as close to the beginning of the title as possible, preferably within the first three words. For example, if your keywords are "Dog Training" could create a title that puts these words in the beginning of the title, eg:

Dog training for beginners

Dog Training: 7 Tips to teach your dog to walk on a leash

2 - If your keyword phrase has a problem with grammar or spelling, then not use it, especially not in the title.

3 - There are different kinds of key phrases - "long tail" words are often long and 8.3 are much more specific keywords shorter main words are usually 2-3 words.

Using the previous example, "dog training" is the main key phrase.

One of the long tail key phrases on this issue could be "how to house train a dog."

As you can see, the long tail keyword phrase would be a good title as it is. Often the longer sentences are easily converted to the titles that are readers and search engines.

4 - The fact that you are trying to write a title incorporating the words that people are searching on Google does not mean you can not add words to the title to make it more interesting.

Let's say your keywords are "organic gardening". You can make tons of titles in this sentence:

Organic gardening: How to plant a winter garde

Organic vegetable gardening for beginners

What is organic vegetable gardening?

5 - Stay away from titles that just look like keywords. The title should read what this article in particular. That is the real purpose of the title, to help readers know what the theme of the article writing.

Therefore, I do not think that writing a keyword rich title means you are handcuffed and can not do a title that is also interesting. The important thing is to remember what the title is for - that describes what the article is about. The title is first to serve humans, but with some thought and creativity you can create your title to attract the search engines too.

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