Images help you to make your web page look professional, attractive, and generate high engagement. The same image can affect the load speed of your webpage due to its large file size which may result in loss of customer/lead/ salernDo you want high-quality images (HD images) on your website without compromising website load speed then you need to learn the trick of image optimization?rnIn this blog, we are going to discuss how to optimize images online using online tools for free. There are lots of online tool for image optimization like –rnJPEG-OptimizerrnTiny PNGrnKraken.iornCompressor.iornJPEG.iornCompressNow
But before discussing these tools, let us understand some important questions about image optimizationrnWhat is Image optimization?rnImage optimization is a process of delivering high-quality images, in the desired dimension and resolution while keeping the smallest possible file size. This can also be done through many software.rnAdobe Photoshop is a popular offline software for image optimization but it requires technical skills to optimize images using Adobe Photoshop. Also, you need a license of Adobe Photoshop and for that; you need to pay a license fee.rnWhy Image optimization needed?rnImage optimization is needed to-rn1. Make the website load fast: To improve web page load time and make the website fast. Visitors generally avoid browsing website which loads slow.rn2. Improve website SEO: Website speed is an important SEO ranking factor. So if your images are optimized it will help you to rank fast on search engines.rn3. Help in taking backup fast: For website Safety and for other various reasons we need to keep website backup. If image sites are optimized, creating backup will be fast.rn4. Save Bandwidth: Low image size will save bandwidth and we will be able to serve more people in the same bandwidth.rn5. Save server Space: If images are optimized we can save server spacern6. High engagement and sale: Since speed is a ranking factor and people like to browse fast loading website. So your website will rank fast and people will be able to engage more. This will help you to boost your sale/leads.rnTypes of Image Optimization-rnIf you want to learn how these online tools or offline software optimizes images that you need to learn types of image optimization and image file format to use for webrnThe popular image optimization types are –rn1. Lossyâ-âLossy compression reduces the image by a large amount. For this, it removes some data from the original file. It degrades image quality. This process is irreversible you will not be able to retrieve back the original image quality.rn2. Losslessâ-âLossless compress the image data to reduce image size. It also removes unnecessary metadata. Since it doesn't remove any data that directly affects image quality, so the image quality remains the same. It uncompresses the image before serving(rendering) it on the web.
rnHow to choose the right image file format for a website?rnBefore optimizing your image you need to know where and why you are going to use the image. It will help you to select the correct image format.rn1. PNGâ-âOptimizes the image in PNG format and requires images of higher quality and transparent background. But the disadvantage of the file format is the larger file size. It supports both lossless & lossy compressionrn2. JPEGâ-âIt provides you a good quality image at low file size. It uses lossy and lossless optimization. It provides you the option to adjust the quality in relation to file sizern3. GIFâ-âIt is the best option if you require an animated Image(GIf). But it has less color support(256 colors). It uses lossless compression.rn4. If you have created your website using WordPress. Then you need not worry a lot about image optimization. There are lots of plug-ins which help you to optimize image on the website and serve the optimize image while browsing the websiternSome popular WordPress Image Optimization Plugins are:rn1. Image Optimizerrn2. EWWW Image Optimizer Cloudrn3. WP Smushrn4. TinyPNGrn5. ShortPixel Image OptimizerrnTo know more about optimize images online without the software visit Takshila learning…..rnMust readrnWeb 2.0 SubmissionrnTypes of Digital marketingrnTakshila Learning provides the best Online Digital Marketing Course in Hindi and SEO Online Course in Hindi to help you learn Digital Marketing courses with the utmost ease. Our Digital Marketing Video Lectures will help students to grasp concepts and Google Digital Marketing easily. Our Digital Marketing Online Course comprises Digital Marketing Video Lectures, Worksheets & Assignments, and Doubt sessions to monitor your progress along with Internship, Certificate, and faculty support to assist you at each step.rnIt's worth starting an Online Digital Marketing Journey with us!rnEnroll today & Get Free Demo Class!rnCall at 8800999280 / 8800999283 / 8800999284