Article

What is your Personal Watermark?

Topic: Marketing StrategyBy Kelly Marquet-BodioPublished Recently added

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Now, I don’t mean just your financial contribution …What I mean is what will your kids, grandkids and so-on remember you for? What did you do to make a difference in this world? Their world. We know that at this time is very different than how our parents lived and VERY different than the environment our Grandparents lived in…Our kids will be saying the same thing to their kids I am sure. What can we do to leave a lasting impression and a great watermark on our family as our own legacy? The way I see it, our personal watermark is our legacy. Not everybody can leave a billion dollars to our kids and their offspring like Bill Gates or, but we can leave a great amount of knowledge, values and the ability to make a difference in this ever changing world, one that is changing at warp speed may I add…

It is time to build a foundation again. One that our family, our kids and their kids and so on can live by. Perhaps this is the code…the family code. The code that gives our kids a place to belong, instead of someplace else. For instance, a gang. This is why kids join gangs- to belong…to have direction! The family unit has gone to hell in this country. Kids are looking for direction and have absolutely none at home. Think about it. For years the family demanded their offspring to continue their “brand” or their Personal Watermark. Now, kids are making it up as they go along…with little or no direction, so now they are looking for somebody to give it to them. This means gangs, or organizations that validate what they know, which is NOTHING… It is steeped in desperation.

It is time for us to step up and stop leaving our responsibilities to somebody else. Stop allowing our kids to be lost, without direction or a Personal Watermark. We as individuals used to be proud of our heritage…now our kids don’t even know what that means….

It is true, many of us will buck our family values and insist we know better at about the age of 14, however, if we as parents and adults give our kids the foundation and direction (our family or Personal Watermark) they will inevitably return to it after they go out and flail for a period of time. This is nature.

It is proven that the first 3 years is the most important in a child’s life for the legacy (Personal Watermark) imprint…We all need guidance and influence. What are you doing to influence the most important people in your life?

Your purpose dictates your influence on others as well as your own life. Your Personal Watermark is your legacy. How will you develop your Personal Watermark? What will your kids say about you? What will they feel about themselves?

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About the Author

Kelly Marquet-Bodio has three names, but one focus: to help her clients achieve success in their personal and professional lives.

She has been the answer to challenging questions from entrepreneurs, solo-professionals and corporate executives alike about how they are perceived, where their careers are going, and how to get there. Her time-tested approach is based on proven systems that increase visibility, name recognition and credibility. Always ahead of the curve, her finger on the latest trends, Kelly’s background makes her uniquely qualified as an Image and Personal Brand Strategist.

The founder of Career Transformation Network and author of the Communicate Your Brand ezine, Kelly has worked in marketing and new business development for more than 20 years. Along the way she has developed a full palate of capabilities in the areas of Quality Customer Service Training, Presentation and Communications Skills, Brand Management and Strategic Marketing. Individuals and organizations have benefitted from her energized, individualized approach to attaining goals through smart, effective training methods and decision-making techniques.

Kelly’s background as Marketing Consultant in the health and wellness arena and a National Sales Director in the luxury goods and professional services industry makes her a strong asset to associations and individuals seeking an accomplished facilitator to help launch and/or manage strategic branding and marketing programs that get results.

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