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Articles by Barry Farrell

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18 articles by Barry Farrell · showing 18

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By Barry FarrellRecently published1 topic

The Psychology of Persuasion: How to Improve Your Marketing Efforts (Part 7 of 7 - Scarcity)

Learn the six universal principles of influence and how to use them to improve your marketing efforts. Part 7 of this seven-part series of articles, which are based on Dr. Robert Cialdini’s book, "Influence: The Psychology of Persuasion," explains the sixth principle of influence – Scarcity. The Sixth Principle of Influence: Scarcity G. K. Chesterton indicated that he understood a universal aspect regarding human nature when he wrote, “The way to love anything is to realize that it might be lost.”

Primary topic: Human Resources
Human Resources
2,689 views4.7/5 (6)
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By Barry FarrellRecently published1 topic

The Psychology of Persuasion: How to Improve Your Marketing Efforts Ethically (Part 6 of 7 - Authority)

Learn the six universal principles of influence and how to use them to improve your marketing efforts. Part 6 of this seven-part series of articles, which are based on Dr. Robert Cialdini’s book, "Influence: The Psychology of Persuasion," explains the fifth principle of influence – Authority. The Fifth Principle of Influence: Authority In the 1960's a series of now-famous experiments were conducted to determine the extent to which people responded to authority. These experiments involved three individuals: a Researcher, a Teacher, and a Learner.

Primary topic: Human Resources
Human Resources
2,778 views4.6/5 (5)
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By Barry FarrellRecently published1 topic

The Psychology of Persuasion: How to Improve Your Marketing Efforts (Part 4 of 7 - Social Proof)

Learn the six universal principles of influence and how to use them to improve your marketing efforts. Part 4 of this seven-part series of articles, which are based on Dr. Robert Cialdini’s book, "Influence: The Psychology of Persuasion," explains the third principle of influence – Social Proof. The Third Principle of Influence: Social Proof

Primary topic: Human Resources
Human Resources
2,706 views5/5 (4)
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By Barry FarrellRecently published1 topic

The Psychology of Persuasion: How to Improve Your Marketing Efforts (Part 5 of 7 - Liking)

Learn the six universal principles of influence and how to use them to improve your marketing efforts. Part 5 of this seven-part series of articles, which are based on Dr. Robert Cialdini’s book, "Influence: The Psychology of Persuasion," explains the fourth principle of influence – Liking. The Fourth Principle of Influence: Liking Your own experience illustrates your preference to say “yes” to the requests of someone you know and like. It stands to reason that you are more likely to do a favor for a friend, neighbor, or family member you get along with.r

Primary topic: Human Resources
Human Resources
2,643 views4.3/5 (6)
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By Barry FarrellRecently published1 topic

Top Five Tips for Evaluating Employee Performance

Investing Time in Employees Puts Money in the Bank The following situation represents an age-old challenge facing many managers when it comes to helping employees improve their job performance: "I work in an organization that doesn’t use a standard performance management system. Managers are given some general guidelines, which are a bit confusing, but everyone seems to be using a different approach. Employees tend to get feedback only when they do something wrong. What is the best way to evaluate my employees and provide feedback regarding their performance?"

Primary topic: Human Resources
Human Resources
2,988 views3.4/5 (8)
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By Barry FarrellRecently published1 topic

How to Save Time and Money in Your Hiring Process

The Right Barriers Can Make a Big Difference When Selecting Employees If properly placed “selection hurdles” aren’t part of your employment process, you’re probably wasting a lot of valuable time and money. Selection hurdles are barriers strategically placed in the hiring process to eliminate unqualified individuals from further consideration. Used properly, they increase efficiency and reduce hiring costs substantially. Unfortunately, companies often overlook worthwhile hurdles. And sometimes the wrong hurdles are used at the wrong times. BizTips

Primary topic: Human Resources
Human Resources
2,194 views4.8/5 (5)
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By Barry FarrellRecently published1 topic

How to Recruit Talent Your Organization Needs

Are you wasting time processing applications and interviewing applicants who don’t meet your business needs? Find out what you can do to attract the right people to your organizational doorstep. Make Your Recruitment Efforts an Integral Part of Your Employment Process Your company may be using the best employment practices. But they might yield poor results if your recruitment efforts don’t attract the right talent.

Primary topic: Human Resources
Human Resources
2,230 views4.1/5 (7)
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By Barry FarrellRecently published1 topic

Preventing Fires Through Structured Performance Management

Why Structured Tools and Procedures Give You Better Results Supervisors require more than technical know-how to help employees perform better on the job. It’s rare for supervisors to be given the right tools to fix what’s broken. Then why is top management so surprised when so many employees aren’t able to meet work objectives?

Primary topic: Human Resources
Human Resources
1,976 views3.5/5 (8)
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By Barry FarrellRecently published1 topic

Strategizing for Profitability: Are Your Employees Costing You Money or Making You Money? (Part 2 of 3)

This is the second article in a series of three articles about improving business profitability by implementing strategic measures for managing employees. Find out why structured employment practices make companies more profitable and what ingredients are required in the “recipe for success.” The Single Most Effective HR Strategy for Increasing Profits

Primary topic: Human Resources
Human Resources
2,925 views4.8/5 (6)
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By Barry FarrellRecently published1 topic

***How to Deal Effectively with Job Stress

13 Simple Steps for Taming the Strange Beast in Your Life If someone asked you, would you be able to give a clear definition of job stress? More importantly, are you aware of how much job stress may be affecting your daily life? Job stress is a strange beast! Most people have experienced it but would be hard pressed to explain exactly what it is. And many individuals are not even aware that they are experiencing job stress on a daily basis. Let’s explore this rather shadowy but ever-present beast and ways you might be able to tame it!

Primary topic: Human Resources
Human Resources
4,784 views4.8/5 (9)
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By Barry FarrellRecently published1 topic

***How to Manage Employee Turnover and Retain People You Want

How Much Is Employee Turnover Costing Your Organization? Employee turnover is much more costly than you might think. In fact, research shows that up to 80% of turnover costs are hidden. Because of these virtually invisible costs, most managers usually do not track turnover and are not alarmed by high turnover rates. Turnover refers to the number of employees who have voluntarily or involuntarily left a given job or group of jobs during a specified period of time. The "turnover rate" is the ratio of this number to the total number of employees in the job or job group.

Primary topic: Human Resources
Human Resources
2,963 views3.6/5 (9)
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By Barry FarrellRecently published1 topic

Strategizing for Profitability: Overcoming Haunting Training Problems (Part 3 of 3)

This is the third article in a series of three articles about improving business profitability by implementing strategic measures for managing employees. Find out how to address training issues that typically create nightmares for many organizations. Employee Development Contributes to Organizational Health

Primary topic: Human Resources
Human Resources
2,489 views4.6/5 (5)
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By Barry FarrellRecently published1 topic

Strategizing for Profitability: The Key to Business Success (Part 1 of 3)

This is the first in a series of three articles about improving business profitability by implementing strategic measures for managing employees. This article introduces the idea of using a structured “leadership system” for building a competent work force to achieve business goals. Increase Profitability by Building a More Competent Work Force Imagine what it would be like if all employees in your organization had the knowledge, skills, and motivation to do their job well every day.

Primary topic: Human Resources
Human Resources
3,922 views4.5/5 (6)
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By Barry FarrellRecently published1 topic

The Psychology of Persuasion: How to Improve Your Marketing Efforts (Part 3 of 7 - Consistency)

Learn the six universal principles of influence and how to use them to improve your marketing efforts. Part 3 of this series of articles, which are based on Dr. Robert Cialdini’s book, "Influence: The Psychology of Persuasion," explains the second principle of influence – Consistency. The Second Principle of Influence: Consistency Did you ever wonder why most of us tend to stick to our guns once we’ve made up our minds about something?

Primary topic: Human Resources
Human Resources
3,251 views5/5 (4)
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By Barry FarrellRecently published1 topic

How “Accelerated Learning” Training Programs Can Help You

Control Hidden Training Costs in Your Company Organizations typically include only out-of-pocket expenses when they estimate the cost of training their employees. But these expenses are just the tip of the iceberg. The following hidden costs make traditional training programs, which usually involve inefficient and ineffective training practices, much more expensive than what people may think: - Low productivity on the job because employees do not learn efficient work procedures

Primary topic: Human Resources
Human Resources
3,373 views4.2/5 (6)
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By Barry FarrellRecently published1 topic

The Psychology of Persuasion: How to Improve Your Marketing Efforts (Part 2 of 7 - Reciprocation)

Learn the six universal principles of influence and how to use them to improve your marketing efforts. Part 2 of this series of articles, which are based on Dr. Robert Cialdini’s book, "Influence: The Psychology of Persuasion," explains the first principle of influence – Reciprocation. The First Principle of Influence: Reciprocation If you ever felt inclined to return a favor, then you have experienced the power of the “rule of reciprocation.” This rule states that we should make every attempt to repay, in kind, anyone who gives us something.

Primary topic: Human Resources
Human Resources
3,161 views4.6/5 (5)
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