Strengthening Your Client Relationships – and Your Muscles
How do you build strong relationships with your clients? For many, networking with clients outside the office is as important as the work done during business hours. This often takes the form of extensive dinners or late nights of eating and drinking. However, as we head into the New Year after a season of hefty holiday meals and endless Christmas cookies, dining lavishly with clients may seem unappealing. But just before the holidays I read an article in the New York Times that provided an intriguing alte ative: taking a client to the gym for networking and working out.