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Articles by Karen Scharf

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54 articles by Karen Scharf · showing 4

Browse every published article connected to Karen Scharf, or search within this exact expert archive.

By Karen ScharfRecently published1 topic

Small Business Marketing with Twitter – How to Integrate Twitter with Your Website

When it comes to small business marketing, Twitter is an excellent tool. It is a great social media site to create relationships and help spread the word about your products and services. Twitter feeds are widely read, even by non-Twitter members. When it comes to web design there are many different methods of integrating Twitter into your website itself. Here are a few of the different types of Twitter integration methods that are available for promotion through your website and blog. ** The Widget

Primary topic: Marketing Strategy

Marketing Strategy

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By Karen ScharfRecently published1 topic

Affordable SEO with Longtail Keywords

If you are starting an online business then you’ll soon realize the important of search engine optimization for your website. If you are willing to try your hand at ranking your own website then affordable SEO is not out of the question. To make search engine optimization less expensive for you then there are certain things you will have to focus on when you are building your website and creating your online presence. One of the main aspects includes what types of keywords you are trying to rank your website for.

Primary topic: Marketing Strategy

Marketing Strategy

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By Karen ScharfRecently published1 topic

Small Business Marketing with a Press Release

Writing a press release for marketing your business or website is an excellent way to attract more prospects and customers. Businesses write press releases to announce a new product or service, make major announcements about their firm, or highlight innovative practices of their business. If the story is written well enough, or the event is newsworthy, the release has a chance to be picked up by dozens of other publications and websites. For small business owners a press release can be an avenue for inexpensive, yet effective marketing tactic. *** Writing Your Press Release

Primary topic: Marketing Strategy

Marketing Strategy

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By Karen ScharfRecently published1 topic

Google Instant and Search Engine Marketing

Recently I presented some brief information on the new Google Instant and what it means to your small business marketing. If you’ve been wondering how Google Instant will impact your search engine marketing program, I suggest you refer to Google Webmaster Central for more details.

Primary topic: Marketing Strategy

Marketing Strategy

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