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Articles by Karyn Greenstreet

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19 articles by Karyn Greenstreet · showing 19

Browse every published article connected to Karyn Greenstreet, or search within this exact expert archive.

By Karyn GreenstreetRecently published1 topic

The 60-Second Newsletter Concept

Do you spend too much time writing your newsletter each month? Do your readers actually read it…or is it too long? These days your customers are time-constrained. There's always too much to do, too many appointments, too many tasks. Finding time to read your newsletter may be asking too much. Enter the "60-Second Newsletter" concept. Imagine that you could promise that your readers can get through your newsletter in 60 seconds or less. How exciting is that? Then they'd read every issue you send out.

Primary topic: Home Business

1,154 views

By Karyn GreenstreetRecently published1 topic

Teleseminars: Should You Add Phone-based Training to Your Services Offerings?

What is a Teleseminar? A teleseminar is a class, workshop or lecture delivered over the telephone. It gives students access to training materials they might not be able to find in their local community, and allows them to learn new material without having to travel.

Primary topic: Home Business

1,203 views

By Karyn GreenstreetRecently published1 topic

Never a Diva

On NPR radio's "Fresh Air" program, they did a tribute to Lorraine Hunt Lieberson, the famous mezzo-soprano who died recently at age 52 after a long illness. Lloyd Schwartz said of her, "She went from triumph to triumph, yet never became a Diva, never lost her sense of purpose, or her sense of humor about herself." In the world of opera where everyone wants to play the starring role, to be the Diva, she remained modest, true to herself and her art.

Primary topic: Home Business

1,147 views

By Karyn GreenstreetRecently published1 topic

Which Teaching Method Is Right For You?

When designing and delivering training classes, there's only one question to ask: What is best for the students? In a student-centric model of training design and delivery, a good instructor knows that it's not about what I want to teach, but about what the student wants to learn. There are many ways to deliver training material, but the two most important ones are the Lecture Method and the Workshop Method.

Primary topic: Home Business

1,143 views3/5 (1)

By Karyn GreenstreetRecently published1 topic

It's Okay To Think Small

In nearly every business book I read and from the lips of nearly every business guru I listen to is the premise that you have to grow your business. Grow, grow, grow -- think big -- and you'll feel successful. More products, more services, more revenue -- and you'll be happy. Bigger is better, right? Here's a secret that I'm going to start shouting from the rooftops: there's no shame in declaring that you want to keep your business small. This push for growing our business to the next level (whatever that means) might not be the right thing for many of us.

Primary topic: Home Business

1,132 views

By Karyn GreenstreetRecently published1 topic

Checklist: Getting Ready for the New Year

It's the most wonderful time of the year...time to think about your business plans for next year. This is a great time of year to work ON your business, as December is usually a slower time of year for most small businesses (except retailers, of course!). It's also the time of year that we personally pause and reflect on the past year and set our personal and professional goals for the new year. Print out this checklist and use it for your 2009 planning. What should you think about? First, gather your facts from the current year: * What was your total revenue?r

Primary topic: Home Business

1,179 views

By Karyn GreenstreetRecently published1 topic

Vacations are a MUST for the Self Employed

I've just returned from a 20-day vacation to Yosemite, Sequoia and Kings Canyon National Parks. It's impossible to describe the sheer terror of finally deciding to take more than a week's vacation. Would my business crumble? Would I miss logging on each morning to get my email? Would my clients remember me when I returned?? Would I miss a new business opportunity while I was gone?

Primary topic: Home Business

1,199 views

By Karyn GreenstreetRecently published1 topic

What Should Be In Your Business Plan?

Many people quake in fear at the idea of writing a business plan. They imagine in their mind a 100-page document full of charts and financial figures. While it's possible to create a business plan of that magnitude when trying to get capital for your business, a typical business plan for self-employed people should be less than 10 pages. The purpose of a business plan, for a self-employed person who is financing his own business, is to have a central repository for all strategic thinking about the business for the coming year or two. Here's what should be included:

Primary topic: Home Business

1,119 views

By Karyn GreenstreetRecently published1 topic

How To Create Strong Passwords

As a small business owner, you can't afford to have your identity or business information stolen. Using the internet to help run your business is absolutely necessary, but being lax about the passwords you use on banking, hosting and other business sites is short-sighted and dangerous. So, what makes a good, strong password, one that a hacker is unlikely to discover? Microsoft recommends several strategies in their article: http://www.microsoft.com/athome/security/privacy/password.mspx

Primary topic: Home Business

1,213 views

By Karyn GreenstreetRecently published1 topic

Getting Your Mastermind Group to Set and Keep Goals

One of the major benefits of belonging to a mastermind group is accountability. You share your goals with the group, and the group helps keep you on track by asking you about your Action Plan and what you've accomplished so far. So how to you first get mastermind group members to set goals? It all starts with them voicing a vision for what they want in their life and business. What's the Big Vision for their future?

Primary topic: Home Business

1,151 views

By Karyn GreenstreetRecently published1 topic

Tweaking the Steps Along Your Sales Path

Do you sell products and services via the internet? Do you get the results you want? If you didn't get the results you want, it is helpful to re-visit each step of your "sales path" to see where tweaks can be made. For instance, let's say your sales path starts with an email broadcast, which directs the reader to your website. Here are the different statistics you will want to analyze to see what's working and what's not.

Primary topic: Home Business

1,069 views

By Karyn GreenstreetRecently published1 topic

Self Employment: The Hardest Way to Make Easy Money

I heard this comment at a National Speaker's Association meeting last month: "Being your own boss is the hardest way to make easy money." Boy, isn't that the truth!

Primary topic: Home Business

1,281 views

By Karyn GreenstreetRecently published1 topic

10 Must Have Features When Choosing a Teleconferencing Service

Recently we've had troubles with our existing teleconferencing service, with people having troubles getting a long-distance line to dial into a teleclass. Two years ago we did a huge research project, looking at all the paid and free teleconference services in order to choose the best one for our small, 40-person teleclasses and our large 400-person teleclasses. Once again, I'm back to research mode.

Primary topic: Home Business

1,127 views

By Karyn GreenstreetRecently published1 topic

What a Five Hour Hike Can Teach You About Business

It was intended to just be a short hike, as the afte oon temperatures were predicted to be in the mid-90s. This past weekend, my husband suggested we maintain the stamina we achieved by hiking in Yosemite, and go on a short hike through our local State Park. Because the afte oon was supposed to turn hot and humid, we set out at 9:00 AM and figured we'd be back home by 11:00. We had hiked in this park before, so we pulled out the trail map and chose a new trail that we hadn't discovered yet. Here's where it went wrong:

Primary topic: Home Business

1,231 views

By Karyn GreenstreetRecently published1 topic

Inviting Guest Speakers to Your Mastermind Group

One of the best ways to add variety and richness to your mastermind group meetings is by inviting guest speakers to give a talk on a particular topic. First, survey your group and ask members to suggest speakers who can be approached by the Facilitator. Second, ask your members for specific topic areas they'd like to learn more about from an expert. Third, have your members vote on how much meeting time the speaker should use. For example if your meetings are two hours each, should the speaker use the full two hours, or perhaps only one hour?

Primary topic: Home Business

2,166 views

By Karyn GreenstreetRecently published1 topic

What's the Difference Between a Small Business Coach and a Consultant?

Like a sports coach, a small business coach works on bringing out the best that's already inside you. In small business coaching, we focus on the "bigger picture" of what it is you want to create for your business (and your lifestyle), and talk about what will keep you motivated to move forward on your dreams, goals and tasks. We focus on developing YOU to your highest potential, as well as developing your business. We encourage you, support you, applaud you, empathize with you. We help you to discover honest insights into where things aren't working.

Primary topic: Home Business

1,239 views

By Karyn GreenstreetRecently published1 topic

Why Mastermind Group Guidelines Matter

When starting your own mastermind group it's imperative that you and your mastermind members come up with some rules about the purpose of the group and how members are expected to behave. These rules are often compiled into a document called Mastermind Group Guidelines and each member signs it to show they agree to follow these rules and principles.

Primary topic: Home Business

1,448 views

By Karyn GreenstreetRecently published1 topic

How To Choose A Hosting Company

There are hundreds, if not thousands, of hosting companies out there. They come in all price ranges, and with all kinds of bells and whistles. Here are some things you may want to look for in a hosting company, especially if your website is part of your overall marketing plan to sell products or services. -- Money Back Guarantee - I put this first, because if you are unhappy with your hosting site, you'll want assurances that you'll get your money back.

Primary topic: Home Business

1,286 views

By Karyn GreenstreetRecently published1 topic

Choose One Project for 2010

I’m just like you — just like every entrepreneur I know. I have a million ideas and I want to do them ALL right away! But I learned an important and enlightening lesson last year that I’d like to share with you. By focusing all my attention, energy, time and resources on one big project, I increased my income (even during a recession), and more importantly I was happier and more relaxed.

Primary topic: Home Business

1,228 views3.7/5 (12)

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