Article
The Benefits of Choosing to be a Generalist Life Coach
A lot of coaching students and new coaches ask me about whether they should choose a coaching niche or be a generalist life coach. The vast majority of coaching schools and “gurus” will advise that we absolutely need a niche to do the following:nno Attract only the clients and “coaching topics” we are passionate about working withnno Repel all the clients and “coaching topics” we don’t feel skilled and/or interested in deliveringnno Focus on marketing efforts (and money) into
February 26, 2009