Paige A of-Fenn
MBA
Free
Global Branding Expert
Paige A of-Fenn Quick Facts
- Main Areas
- Branding, Positioning, Messaging, Copywriting, PR
- Career Focus
- Business Owner/Entrepreneur, Writer, Speaker
- Affiliation
- P&G, Coca-Cola, Harvard, Stanford
Paige A of-Fenn is the Founder & CEO of Mavens & Moguls, a strategic marketing consulting firm based in Cambridge, MA. The firm has 4 dozen experts in 14 cities across the US as well as overseas. Paige has built world class brands at Procter & Gamble, Coca-Cola and 3 successful startup companies on both the West and East Coast (all dotcom survivors). Paige has been quoted recently in The New York Times, The Washington Post, Fox TV and is a thought leader and sought after speaker.
Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
Why You Should Mind Your Manners
Believe it or not, minding your ps and qs really does make a difference in business these days. To illustrate: A client who recently hired us told me that he had spoken with a number of potential firms and that while every one of them could do the job, in the end, they picked us because our team had the best manners by far. He added, and I quote, "We always hire for manners because everything else can be learned on the job."
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Business Advice from a Southern Entrepreneur
The South has a lot to say about doing business the right way. Just what do I base my assertion on? Having spent my first 17 years living below the Mason-Dixon Line--my grandparents are all Southerners--and having lived a year in Atlanta as a professional, I come by this business advice quite honestly. For those of you from other parts of the country, let me share some phrases that have served me well throughout my career, especially during the three years since I started my company. I'll start with my all-time favorite:
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Encouraging Positive Change
Change is in the air. I see it everywhere and in every person I seem to be bumping into or meeting with these days. New school year, new chapter, new beginnings, perhaps. Or maybe we're turning into a culture of innovation and reinvention by design or necessity. As Charles Darwin said, "It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change."
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Leaving a Legacy
Maybe it's because a good college friend died recently in a tragic accident. Perhaps it's because the year is winding down and we're all naturally focusing on closing one chapter and starting another. But I thought it was interesting that the topic of legacies came up in a handful conversations and meetings I had last week.
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Body Language Speaks Louder Than Words
Nonverbal cues can often tell you more about a person than what that person spells out in an e-mail or conversation. One area where this comes up for many entrepreneurs is in hiring. When you ask most CEOs or business owners what keeps them up at night, it's either that they don't have enough good employees to grow or the ones they have are driving them crazy.
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Risk, Reward & Resilience
I am a long time fan of late night television and wanted to get David Letterman as our graduation speaker (we had Tip O’Neill). I loved Johnny Carson and watched him religiously. His retirement was the end of an era, Jay Leno is fine but he is no Johnny Carson. I did love Wynton Marsalis and Kevin Eubanks though. Late night television wars heated up after Johnny’s retirement and I usually flipped back and forth betwee David and Jay most nights. I was happy to hear Conan was t
February 4, 2011
Article
Connect In Meaningful Ways
I have a confession to make. I am not on Facebook, I do not Tweet and I still consider myself a marketing expert in 2011. I own a (dumb/old fashioned/flip) cell phone but I only turn it on to make phone calls. I have many friends and colleagues who think I am crazy. I love technology but I do not want it to run my life. I prefer to manage it and not the other way around. I have had many requests from people to be my friend or follow me online over the years and I am torn bet
February 4, 2011
Article
Networking While You Eat
At a late morning meeting recently with a fellow entrepreneur, as we were wrapping up I mentioned my next meeting had been postponed and asked if he had time to grab a bite to eat and he responded how lucky I was to “afford the luxury of lunch.” His comment made me realize that life and business are really about choices. Maybe it is because I grew up in a food town (New Orleans) or have a family whose reunions and vacations revolve around meals but to me the most important me
February 4, 2011
Article
Lessons in Leadership, Resilience & Innovation
As an entrepreneur and business owner I see examples of innovation everywhere, I think it is part of the entrepreneurial DNA! We have to solve problems every day but luckily most of them are not life and death situations. The world had an amazing lesson in innovation last month with the 33 Chilean miners who survived for 69 days buried a half a mile into the earth. Now that a few weeks have passed and we have been able to reflect on their ordeal, we can all take away key nugg
February 4, 2011
Websites & resources
SelfGrowth-published websites, downloads, and contributor profile websites connected to this expert.
Website
Global Branding & Marketing Experts -- PR, Market Research, Social Media
We're a global strategic marketing consulting firm who works with VCs, entrepreneurs and business executives who seek expert marketing advice and innovative ideas without the overhead of a full-time marketing staff.
October 21, 2011
Website
World Class Marketing Experts
Mavens & Moguls is a network of seasoned marketing professionals with experience at the highest levels in small, medium and large companies. We know marketing, we love marketing and we get marketing. It's our passion. We've been there and we can help you achieve your business goals with our collective wisdom and expertise.
December 6, 2010
Website
Mavens & Moguls, global marketing experts
Mavens & Moguls is a network of seasoned marketing professionals who know marketing, love marketing and get marketing. It's our passion. We have real-world experience and stellar track records from top companies and we know the best marketing practices both online and offline.
September 7, 2010