Rick Lite
Free
Book and CD Marketing Can be Stress Free Expert
Rick Lite Quick Facts
- Main Areas
- Book and CD marketing and distribution. Coaching authors
- Affiliation
- Published Authors Network, ASCAP, Children's Publishing, Music Publishing, Publsihing Professionals
Stress Free Marketing™ founder Rick Lite is currently helping authors, recording artists, publishers and creative entrepreneurs sell more books and CD titles. After experiencing the success of creating worldwide distribution for Stress Free Kids, Rick began helping other authors and entrepreneurs do the same.
Rick created a marketing and distribution program for Stress Free Kids that has resulted in explosive growth over the past 3 years. Rick's formula for success has been a combination of creating partnerships with domestic and worldwide distributors, dozens of online and catalog resellers, national chain bookstores, specialty bookstores and organizations that use their titles for fundraising opportunities and using social media marketing tools to create awareness and groups of individuals interested in their message and titles.
Part of the recent marketing strategy has been converting all of the books, CD audio books, music CDs and lesson plans to digital products, opening up additional market avenues worldwide, while reducing production costs.
Over the last 7 years Rick has helped dozens of authors, musicians, publishers and product producers sell more titles. Rick treats each title as if it was his own, and enjoys educating and inspiring others. With a focus on great service and a hands-on approach, his services are being requested worldwide.
"In helping a client with their marketing and distribution needs I draw upon my expertise in the daily marketing of my titles. I walk the walk everyday and continually reinvent myself and the ways I help others. My strategies are current and proven."-Rick Lite
Rick has expertise in:
- Taking a product from concept through the entire creation/production process. Having strong relationships with illustrators, editors, graphics designers, printers, and print on demand companies, creating a book or CD title is easier than you think.
- Creating a nationwide/worldwide marketing and distribution strategy to sell titles to distributors, resellers, bookstores, specialty shops, online and catalog retailers, organizations and websites.
- Creating effective strategies for the published or self-published author or musician.
- Understanding how to sell online and what it takes to position and sell titles on websites like Amazon.com, Borders.com, Barnes and Noble.com along with online resellers.
- Using social media and other marketing tools to attract and retain customers.
- Helping publishers create and or implement marketing strategies that are effective and create author loyalty.
Rick's consulting services are "fee based" and designed around the project. Rick is available for small or large projects.
Contact Rick Lite today for a free evaluation of your needs.
Rick Lite (770)321-4066 or rick@StressFreeMarketing.us
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Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
Benefits of Cross-Promoting
In today’s marketing environment we are being introduced to so many tools that are supposed to enhance the way we do business and make our lives easier. If you are using social media correctly this is true. Cross-promoting is one of the fastest ways to be seen, create credibility and drive awareness. You can implement this strategy immediately. Here are 7 tips to cross promote your business, service or product using social media. 1. Create a mindset that is about giving and being generous. Don’t wait for people to do something for you. Good Karma goes a long way.r
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Authors & Publishers Interested in selling more titles?
Authors- Whether you are a self-published author with many titles or a new author with one title already published though a publisher, I can make it happen. Publishers- are you looking for a way to offer your clients a more personalized marketing strategy or offload some marketing responsibilities? I can make it happen. Choose your marketing approach
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Things to look for in a Book or CD Distributor
It’s important for authors or recording artists to do their homework on any distributors they are approaching to sell their titles especially if they are first starting out. You can search the Internet for a list of the top book distributors. Although the challenging economic climate has eliminated many poorly run distributors it’s important to know who you are in business with before you sign any agreements. Not all distributors are the same. Here are several tips to consider in the evaluation process:
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Get Visitors to your Amazon Product Page
Once you build your product page it’s important to get customers to visit the page and purchase your title. The more traffic you drive to your product page, the more Amazon’s analytics remember what customers are interested in and the more books you will sell. This prompts some selling features to market and recommend your titles. There are several things you can do to master this strategy and here are the top 10:
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Contacting Rick Lite
Stress Free Marketing
Office: (770) 321-4066
Fax: (866) 302-2759