Robert (Bob) Cannon

Article

Stop Feeling Down

Today it is snowing again and we are expecting another foot of snow on top of what has already been a record breaking year for snow. Sometimes the winter feels soooooooo long. Today I talked to the President of a client company. For them, business is down over 40%. I have talked to business ...

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Eight Reasons Why New Products Fail

The most optimistic success rate I have run across for new product ideas is about 3%. In other words, 97% of product ideas never successfully enter the market. There are lots of reasons for this low level of performance, but there is a consistency around a few common mistakes that routinely ...

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Uncertainty Planning Strategies - A Fresh Look

Energy prices are changing daily. The capital markets are in free fall. There is talk in Washington of nationalizing everything from Energy to Medical Care to the Banking System. Our courts have become political entities rather than judicial entities. Technology is changing so rapidly that a ...

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To Blink or not to Blink?

Malcolm Gladwell, author of Tipping Point, has gone to the Best Seller list once more with his new book Blink. I don’t want to take anything away from Malcolm because he is a proven best selling author, but how does it happen that a book about decision-making rises to the status of best seller ...

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12 Reasons Why The Soft Stuff Counts

A Book Review of “12” To my knowledge, the book “12 The Elements of Great Managing” by Rodd Wagner & James K. Harter, PH.D. is the first of it’s kind to provide proof that the soft stuff of management really counts in business. Their findings are based on Gallup’s ten million workplace ...

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Building with People Tip

From my earliest days in Sunday school, I have remembered the words that a wise man builds his house upon the rock and the foolish man builds upon the sand. For 50 years, I thought this probably sound advice for someone about to build a house. It never dawned on me that it might have some other ...

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You Might Be a Digital Dinosaur

What are you going to do differently to make this year better than last year? Newspapers are going out of business on a daily basis. Television advertisers are leaving in droves. Radio stations are being forced to layoff employees because of declining revenues. Way back in the early 90s, the ...

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Unleash Unlimited Possibilities

My friend Joan Steidl was recently asked about her thoughts on the election. She responded, “We are living in a rapidly changing world. Both parties are offering old solutions that haven’t worked. What we really need are some new ideas.” Her words have haunted me. Our traditional semi-free ...

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People Fit Interview Tips

Hiring the right person is always a risky business, but as business improves there will come a time when you are going to have to add people to your organization. Virtually everyone of us has made a bad hiring decision at one time or another and we know the high cost of a bad hire. It is possible to improve our hiring successes by spending more time preparing for interviews with prospective employees. The following are three tips that have helped me improve my success rate. Tip #1.

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Tips for Sales Managers

Sales people are unique and working with them provides many challenges and if done right, many rewards. Successful sales people are all different and they have learned to leverage their best attributes to develop a unique selling style that works for them. Consequently, maximizing their performance is always more a matter of coaching than managing to help them achieve more than they could on their own. Here are some basic guidelines that may be helpful in motivating your sales folks to increase sales:

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Change and the Cycle of Specialization

Guide for Visionary Leaders and Business Decision-makers. ¡V In the January issue of Taking Aim, I reported on the book Margin. That book triggered some thoughts that had been floating in and out of my consciousness for some time. In fact I had even created the topic “Cycle of Specialization” ...

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Collective Intelligence and Collective Wisdom

“Change” has been the big topic of conversation for some time now. For the most part, the change that everyone writes about and talks about is economic change. There has been much written about the change from a manufacturing economy to a service economy and there has been much written about the ...

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Cannon Advantage

helping visionary leaders and business decision makers enhance performance and profitability

September 23, 2007

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Cannon Advantage

In business, everyone is looking for an edge or an advantage. To make your objective or hit your target, focus or taking aim is critical. Cannon Advantage addresses this subject every month in the free newsletter, “Taking Aim”. This ezine written for business leaders by strategy and marketing guru Bob Cannon, takes aim at current business issues, mixes in real-world experience and provides the focus needed to gain a competitive advantage.

September 23, 2007

Website

Cannon Advantage

September 23, 2007