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Articles by Sharon Sayler

Browse every published article connected to Sharon Sayler, with exact attribution and full-archive search.

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55 articles by Sharon Sayler · showing 5

Browse every published article connected to Sharon Sayler, or search within this exact expert archive.

By Sharon SaylerRecently published1 topic

***So, what is a brand, really?

Most people think of a logo when they hear the word brand. Brands are not just logos. Brands are the intangibles that consumers believe about your company, product or service. When we see a logo, we usually think of a brand—the swoosh and Nike, the golden arches and McDonalds, but brands have many “parts.” Today, the first part of a three part series, the most obvious part of a brand — the visible part of your brand — the logo, logotype, jingle, tagline, etc; including the color, font, sound, look and feel.

Primary topic: Women In Business
Women In Business
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By Sharon SaylerRecently published1 topic

Every person speaks a different language.

Every person in the world speaks a different language. How often are we surprised when we don’t understand someone or someone doesn’t understand us? Consider for a moment, maybe you are not speaking the same language. There’s an old saying: “It isn’t what you said that’s important, it’s the response you got back that’s important. “ So in knowing that— listening isn’t the key; understanding is.

Primary topic: Women In Business
Women In Business
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By Sharon SaylerRecently published1 topic

Choice

My friend Stephen attended a workshop over last weekend. As he relayed the event, he commented that the instructor had a favorite response to many questions… “Your choice.” It is our choice, isn’t it? Yet, life doesn’t always feel as simple as those two words make it seem. Sometimes, you have to make hard choices and sometimes the right choice isn’t very clear. Thinking about making a tough choice, first try to reflect on the law of unintended consequences… each time a choice is made other things will change.

Primary topic: Women In Business
Women In Business
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By Sharon SaylerRecently published1 topic

Is that really true?

Now, this is cool…last week, my little blurb to you was about the idea of being mindful of what we say. I got this wonderful “comment” from Hannes in Belgium. Hi Sharon, I’d like to add that we as listeners have also a huge power over words. I find this often underestimated and undervalued. Usually people tend to think that the meaning is added to the words by the person who utters them. But is that really true? I believe people do add meaning to the words we utter, but that that meaning isn’t true until it is properly received. A word spoken is a word half meant.

Primary topic: Women In Business
Women In Business
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By Sharon SaylerRecently published1 topic

***The Art of Appreciation

I was at the city permit department Tuesday, not where you expect to find excellent customer service, but I did. So, I took a moment to get the name of his supervisor and send his supervisor a note expressing my appreciation for his employee’s excellent service. Not only do people like others who show kindness, you know, when I take a couple of minutes to write a quick note, it makes me feel happy too.

Primary topic: Women In Business
Women In Business
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