Bill Wilson
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Article
Evaluation Customer Attitudes
I have learned the basic skill of need satisfaction selling process: PROBING, SUPPORTING AND CLOSING...bUT THE SELLING PROCES involves more than just PROBING, SUPPORTING, AND CLOSING. It also entails assessing and handling customer attitudes as they appear throughout a sales call.In most real-life selling situations customers don't exhibit an attitude of acceptance. They sometimes:n are SKEPTICALn are INDIFFERENTn object ton certain benefits of your product or service. Today
January 25, 2008
Article
How To Close Sales Using This Formula
I was thinking the other evening about some ways that we could improve our communications with our customers that we are trying to sell, so I thought why not share them with other people that are involved sales...so here goes: You probably read wher Robert Bly author of the timeless THE COPYWRITER'S HANDBOOK (hENRY hOLT AND cOM,PANY, 1990, tells us what an ad must do to convince you to buy. It;s a four step process known as as the AIDA formula AIDA STANDS FOR n Get Attention
January 18, 2008
Article
How To Close More Sales-Answering 4 Customer Attitudes
Being in sales every since I was a child growing up in Brooklyn, New York. I have encountered many reasons for not buying.No, guaranteed I was selling small products-like seeds for gardens, paper subsciptions, Clover Leaf salve ect. As I grew I became involved in selling Fuller Brush products, in the Pittsburgh, Penn area, door to door.Most of my earlier selling was cold caling, door to door.I did very well, I went from from to salesmasn to Terriority Supervisor, I was respon
January 15, 2008
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